Brand Marketing Manager at Found

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Found is an evidence-based weight care platform that combines the best of modern medicine with lasting behavior change, access to personalized coaching, and a supportive community. Centered around clinical excellence, Found provides its members with a doctor-designed, comprehensive, and personalized weight loss program that delivers long-term, sustainable results.

Found’s members are supported by a team that includes providers to prescribe effective medication that addresses the root cause of someone’s weight challenges, combined with the best of consumer technology to provide behavioral health interventions delivered through our app for guidance on nutrition, movement, sleep, and emotional health.

Found is one of the largest medically-assisted weight loss programs in the country, having served 200,000+ Americans to-date and funded by leading investors like Atomic, Google Ventures, WestCap, IVP, TCG, Define Ventures and more. For more information, visit www.joinfound.com, follow on Instagram @joinfound and Facebook @joinfoundhealth.

The Brand Marketing Manager will be a high-impact role primarily on the DTC side of Found, while also contributing to B2B efforts. This person is responsible for managing our ambassador program, overseeing organic social media, building and managing creative campaigns, and supporting the organic growth of the company. This role will be instrumental in scaling our marketing initiatives, fostering deep relationships within our community, and driving engagement across various platforms. The Brand Marketing Manager will report directly to our Director of Marketing and will collaborate closely with cross-functional teams to ensure cohesive and impactful brand-driven campaigns.

Ambassador Program Management

Oversee and scale the Ambassador program, working closely with stakeholders and ambassadors to optimize their business impact and program engagement.
Develop and execute strategies to attract, onboard, and nurture ambassadors, ensuring a continuous pipeline of enthusiastic and effective community promoters.
Act as the primary point of contact for ambassadors, providing support and guidance to maximize their contributions.

Organic Social Media Management

Develop and implement organic social media strategies to enhance community engagement and brand visibility.
Identify and leverage trending topics and social media best practices to keep the brand's online presence fresh and relevant
Create visually engaging content (e.g., videos, infographics, images) that effectively communicates the brand message and story
Track and measure the effectiveness of campaigns, adjusting strategies as necessary to optimize reach, engagement, and conversion rates

Creative Campaign Management

Lead the creation and execution of creative marketing campaigns, working with internal teams to produce engaging content that resonates with our community.
Coordinate with designers, writers, and other creatives to develop compelling marketing materials and campaigns.
Ensure brand consistency and quality across all creative outputs.

B2B Marketing Support

Collaborate with B2B marketing lead to create and manage organic social strategies for LinkedIn geared towards employers.
Create and manage content focused on member stories that can be used for B2B and B2B2C motions.

What You Have

3+ years of experience in community management, creative marketing, or social media strategy for consumer brands and products
Proven track record of successfully managing and scaling an ambassador program, or similar initiative
Exceptional copywriting skills with a keen sense of brand voice and tone.
Experience working in the health wellness spaces and a passion for Found’s mission
Excellent project management skills, with the ability to juggle multiple priorities and meet deadlines in a fast-paced environment
High tolerance for ambiguity and the ability to build systems and processes from the ground up
Exceptional communication and interpersonal skills, with the ability to build relationships and engage with diverse community members

Found is an Equal Opportunity Employer. We seek and celebrate diversity in its many forms. If you’re excited about this opportunity but do not meet 100% of the qualifications, we encourage you to apply.

Please review our CCPA policies.

Estimated Salary range:

Our salary intelligence, powered by our AI algorithms, has calculated an estimated range for this position between $80,000 - $110,000 . Please note that the actual salary for this position may vary, as it is dependent on various factors including but not limited to experience, location, and market dynamics.

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