Spring Health is hiring a
Growth Lead, Provider Marketing

The Growth Lead, Provider Marketing reports directly to the CMO and will help establish a Provider Marketing function at Spring Health. This person will build out, test and validate our GTM motion for growing our best in class Provider Network, which is vital to our mission of eliminating every barrier to mental health. You will partner closely with our Provider Operations function and play a pivotal role in building, engaging and retaining the best network of providers in the mental health category. 

What you’ll be doing:

• Crafting and executing strategies to attract, convert and grow Providers into the Spring Health network. 
• Testing a variety of channels, programs, and funnels to help us best understand the best way to continue building our industry leading provider community.
• Partner closely with our existing growth, audience development, and demand generation functions to best leverage existing learnings, platforms, tools and insights to help drive Provider Network growth.
• Championing learnings back into the organization, and being the voice of this Provider persona to help all of Spring Health understand deeply what they are looking for in a partner.
• Develop a POV on our ideal approach to building brand awareness among leading Providers, developing an audience of interested Providers and ultimately attracting them into the Spring Health network. 

What success looks like in this role: 

• Completing an early ICP evaluation and read out for target audiences, identifying opportunities for acquisition testing
• Delivering an experimentation plan with a strong POV on biggest opportunities channels, platforms, and programs
• Standing up and leading pilots and experiments to inform the overall provider acquisition strategy
• Driving new provider acquisitions and increasing overall velocity of acquisition
• Owning the optimization and evergreen improvement of acquisition programs and provider acquisition marketing strategy

What we expect from you:

• 5+ years of growth marketing experience
• An exceptionally strong growth mindset, and deep curiosity for developing hypotheses and building our experimentation roadmaps
• Proficiency in leveraging marketing platforms such as Google Adwords, LI Ads, FB Advertising, and inbound marketing tactics that develop audiences and communities. 
• Experience partnering with agencies and holding them accountable to internal growth KPIs
• A strong collaborative mindset, and an ability to work across the organization effectively to build trust and partnership
• Results-oriented mindset: You’re driven by data and continuously seek opportunities for optimization
• Excellent communication and interpersonal skills: Your professionalism and adaptability make you a valued collaborator and ambassador for Spring Health

Subject Matter Expert: Understanding of the HR/Benefits market is a plus

The target salary range for this position is $127,400-$165,700 annually, and is part of a competitive total rewards package including stock options, benefits, and incentive pay for eligible roles. Individual pay may vary from the target range and is determined by a number of factors including experience, location, internal pay equity, and other relevant business considerations. We review all employee pay and compensation programs annually at minimum to ensure competitive and fair pay.

Don’t meet every requirement? Studies have shown that women, communities of color and historically underrepresented talent are less likely to apply to jobs unless they meet every single qualification. At Spring Health we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we strongly encourage you to apply. You may be just the right candidate for this or other roles!

Ready to do the most impactful work of your life? Learn more about our values, how we work, and how hypergrowth meets impact at Spring Health: Our Values

Hypergrowth meets impact

What to expect working here:

• You will be held accountable to an exceptionally high bar and impact
• This may be the fastest work environment you will ever experience in terms of growth, decision-making, and time to impact
• You will be empowered to set your own boundaries and asked to adapt them in critical moments when the company needs you
• You will create processes & products that have never existed before
• You will have very direct conversations and receive continuous feedback to push you to become the most thriving team member and performer you can be
• Change is a constant here: your role, team, responsibilities, and success metrics will shift as the company grows

And…

• You get to be surrounded by some of the brightest minds in the field  
• You get to learn and grow at an extremely accelerated pace
• You will experience transparency, integrity, &  humility from leadership 
• You will be empowered to constantly challenge the status quo
• You get the space to experiment & innovate
• You get to make a transformational impact for the company, mental health, and for real human lives — and you will see that impact quickly
• You will become more resourceful and resilient
• You get to be part of a winning team that opens doors in the future

Benefits provided by Spring Health:

Your Total Health:

• Health, Dental, Vision benefits start on your first day at Spring Health. You and your dependents also receive an individual One Medical account which is valued at $199/year per user. HSA and FSA plans available
• A yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents
• 10 allocated sick days per year
• Flexible paid time off in addition to 12 paid holidays throughout the year
• Access to Gympass, an on-demand virtual benefit that provides wellbeing coaching, and budget management.
• Spring Renewal: When you hit your four-year Springaversary, you’ll be awarded a four week, fully paid, sabbatical leave to renew and recharge. 

You And Your family:

• 4-4.5 months of fully paid parental leave
• Spring Health provides team members and their families with sponsored access to Bright Horizons® child care, back-up care, and elder care.
• Access to fertility care support through Carrot, in addition to $4,000 reimbursement for related fertility expenses

Supporting you financially through:

• Our People team benchmarks all salaries using the Radford Global Compensation Database for technology and life sciences industries. Radford benchmarks salaries with 3,589 global firms, 6.5 million employees, and 98 countries across the globe. We do this to ensure all of our team members are paid equally and competitively.
• On top of competitive and benchmarked salary, Spring Health offers incentive pay (based on role), and equity that begins vesting as we celebrate your first year with the company!
• Employer sponsored 401(k) match of up to 2% after 90 days of employment

Creating a culture you can thrive in:

• Flexible work arrangements: 66% of Spring Health team members work fully remote while 33% work in a hybrid model from our New York City offices
• Focus Fridays: no meetings, no distractions, just time for you to get work done.
• Focus Weeks: In Spring 2023, we held our first ever Focus Week, we canceled all non-essential meetings, minimized distractions, and you, our team members, to dive into the key work that gets chopped up or deprioritized during the regular day-to-day. We saw a 36% jump in the average energized score after those five days of flow state work and are finalizing a plan for quarterly Focus Weeks for team members.
• Up to $1,000 Professional Development Reimbursement per calendar year.
• $200 per year donation matching to support your favorite causes

Our privacy policy: https://springhealth.com/privacy-policy/

Spring Health is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex, marital status, ancestry, disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. We also consider qualified applicants regardless of criminal histories, consistent with applicable legal requirements. Spring Health is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you have a disability or special need that requires accommodation, please let us know.

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