About AllTrails
AllTrails is the most trusted and used outdoors platform in the world. We help people explore the outdoors with hand-curated trail maps along with photos, reviews, and user recordings crowdsourced from our community of millions of registered hikers, mountain bikers, and trail runners in 150 countries. AllTrails is frequently ranked as a top-5 Health and Fitness app and has been downloaded by over 50 million people worldwide. AllTrails was selected as Apple's App of the Year in 2023!
Every day, we solve incredibly hard problems so that we can get more people outside having healthy, authentic experiences and a deeper appreciation of the outdoors. Join us!
Lead Product Manager, Growth
About the Role
As the Lead Product Manager of the Growth team, you will play a pivotal role in shaping strategy and driving roadmap execution across user growth, activation/engagement and monetization. This is a rare opportunity to lead a high-impact team operating both cross-functionally and in close collaboration with executive leadership. The Growth team has been instrumental in the 3x ARR growth the company has achieved over the last few years, and you will be the leader as the team broadens its product-driven lens to encompass habitual use and virality.
What You’ll Be Doing:Helping us create a best-in-class product that is ubiquitous with getting outsideSpearheading growth strategy holistically, evaluating investment tradeoffs between a myriad of levers across the funnel (virality, activation, conversion, retention, etc.)Improving and adding features that create both user value and measurably drive business impactBeing the “growth expert” across the company, from working with analytics on experimentation philosophy to consulting with teams outside of product on new initiativesDefining success metrics and continuously evaluating whether our initiatives are creating value for our customers and our businessDeveloping product roadmaps, and building alignment cross-functionally and with the executive teamEnsuring on-time, high-quality delivery of our product roadmapCommunicating and maintaining the vision, strategy, and roadmap for your team’s current and future productsRequirements:7+ years of product management experience 4+ years building high-quality consumer-facing products people loveExperience managing a product growth team, ideally in B2CStrong understanding of freemium growth funnel KPIs, from search intent to LTVExpert communication skills, with an ability to articulate complex technicals with brevity to a variety of stakeholders at the executive levelStrong quantitative, analytical, and problem-solving skills including experience with planning and learning from experimentsAbility to drive execution in a fast-paced entrepreneurial environment with a bias for actionUnparalleled attention to detail and hands-on approachCross-functional team player with a track record of building positive relationships, and influencing without authorityA strong sense for product prioritization and sequencing driven by instincts and informed by dataMulti-tasking and context-switching: you like working on multiple concurrent initiatives in different stages of development.Business acumen: ability to understand key drivers of our business and how our products can best deliver business value. Design sensibility: we’re in the business of creating simple, beautiful and useful productsHumility, empathy and open-mindednessPassion for the outdoors
Nature celebrates you just the way you are and so do we! At AllTrails we’re passionate about nurturing an inclusive workplace that values diversity. It’s no secret that companies that are diverse in background, age, gender identity, race, sexual orientation, physical or mental ability, ethnicity, and perspective are proven to be more successful. We’re focused on creating an environment where everyone can do their best work and thrive.
AllTrails participates in the E-Verify program for all remote locations.
Estimated Salary range:
Our salary intelligence, powered by our AI algorithms, has calculated an estimated range for this position between $130,000 - $160,000 . Please note that the actual salary for this position may vary, as it is dependent on various factors including but not limited to experience, location, and market dynamics.
See more jobs at AllTrailsRelated jobs
Product Manager Kitman Labs San Antonio, Texas, |
Senior Product Manager Epic Games BLANK,BLANK,Multiple Locations |
Product Marketing Manager Zynga Chicago, Remote |
Product Development Manager - Renovation Athletic Greens Los Angeles, United States |