Sporty Group
Partnered with some of the World’s greatest Champions including Real Madrid FC, Michael Essien and Eder Militao, we’re on the lookout for some Champions of our own to be a part of the 'Top Ranked Fastest Growing and Most Successful Online Gaming Brand in the World'. Home to SportyBet, SportyTV, Sporty.com, Football.com and the newly launched SportyFM, we continue to lead with innovation and exclusive sports content.
Sporty is expanding and we're building the world's go to platform for everyday entertainment.
About the role
As our Product Marketing Executive, you will lead the content strategy for SportyBet’s product, managing banners, landing pages, and promotional messaging while providing support for brand campaigns.. You will work cross-functionally with Trade, Games, Marketing, and Operations teams to plan and deliver content aligned with key sporting events, user interests, and business goals, ensuring relevance, consistency, and high performance across all touch points.
What you'll be doingLead and manage the content strategy for the SportyBet's productSupport the planning, coordination and execution of brand campaignsIdentify key sports events and trends based on data and market knowledgePlan the product content on a bi-weekly basis, including homepage banners, featured blocks, landing pages, and promotionsAlign product content with broader marketing strategies in collaboration with the Marketing teamWork with the Operations team to ensure proper execution of the planned contentBrief the Design team on all creative demands related to the platformResponsible for all copywriting and translations on the product, ensuring clear, engaging, and localized contentAnalyze performance data and provide insights to improve future content and campaignsWhat you'll bringDegree in Marketing, Advertising, Business Administration, or related fields.2 years minimum experience in content coordination2 years minimum experience in copywritingNative/Professional level of Portuguese and English, written and spoken skillsSolid coordination and leadership skills, able to drive projects and align stakeholders.Excellent knowledge of the iGaming industry - both real sports and online games.Good understanding of sports market schedulesExcellent communication and planning skills to deal with internal and global stakeholdersExcellent attention to detail skillsHands-on, creative, self-starter with the ability to work both independently and collaborativelyWhat’s In It For You
📍 Sporty is a remote first company in pursuit of sustainability
💰 A competitive salary + individual performance based bonuses every quarter
🌴 28 days paid annual leave
⏰ Our core working hours are 10am-3pm in your local time zone with flexibility outside of this
📝 Referral bonuses & flash bonuses
💻 Top of the line equipment
🌍 Annual company retreats to provide great internal networking opportunities
Personalised Support
We’re committed to making our recruitment process accessible to everyone. If you need any adjustments or accommodations during the application or interview process, please let us know.
Your Move
If you're excited about this role, even if you don't meet every requirement, we'd still love to hear from you. We understand candidates may hesitate to apply if they don't meet all requirements, however your unique perspective is what helps us innovate and grow together.
If you're interested, we encourage you to apply! Every application is reviewed by a member of our team (AI is not used in our recruitment process), and we aim to respond within 48 hours.
