This role will collaborate with the Territory leadership team to develop an integrated marketplace strategy with a focus on digital commerce.
You will be an active member of the India leadership team, working closely with the Territory Direct and Marketplace Partners, Geo/Territory - Digital Marketing, Integrated Media, Merchandising, Planning, Brand Marketing, and Territory Supply Chain. WHO WE ARE LOOKING FOR We’re looking for an innovative enterprise leader that can set the vision and create the future of our Nike Direct Digital Commerce (NDDC) India Business. The Director of Nike Direct Digital Commerce (NDDC) will be responsible for developing, implementing, and managing Nike India’s online sales strategies and leading the country digital commerce team and x-functional partners. This role requires a strategic thinker with a deep understanding and • experience in running an e-commerce business alongside knowledge in retail, digital marketing, and customer behavior.
The Director will work closely with various departments to ensure a seamless online shopping experience and drive revenue growth through our digital channels.
You will be responsible for coordinating the territory's digital commerce offense as part of an integrated marketplace growth strategy. Your focus will encompass web and app platforms like Nike.Com, SNKRS, Nike App, as well as driving commercial leverage of other Nike digital products/apps such as Nike Run Club (NRC), Nike Training Club (NTC), and related digital commerce initiatives aimed at accelerating growth and enhancing the consumer experience. In this role, you’ll – Drive the comprehensive end-to-end digital business across the territory through leading in-season management of the territory’s digital business. Drive financial performance by defining the business plan to ensure growth for the Nike Brand and the overall Marketplace. Ensure focus on healthy P&L management: Identify opportunities to increase profitability and reduce costs. Additionally, you will set and monitor KPIs (such as Traffic, CVR%, Member Acquisition, and Retention) to track performance and drive continuous improvement. Drive the Direct Marketing strategy & investment (demand creation) in partnership with Geo/Territory Digital Marketing, to create a compelling end-to-end consumer experience through social, SEO, paid search, etc.
You will build, lead, and mentor a high-performing e-commerce team, motivating them to operate with speed and agility, and fostering a collaborative, inclusive, and innovative team culture. At NIKE, Inc. we promise to provide a premium, inclusive, compelling and authentic candidate experience.
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Salary: $170,000 - $210,000
🤖 This salary estimate is calculated by AI based on the job title, location, company, and market data. Use this as a guide for salary expectations or negotiations. The actual salary may vary based on your experience, qualifications, and company policies.
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