OVERVIEW:

This role will be a 7 month FTC for Maternity Coverage to continue leading the North American Entertainment and Influencer Marketing Program and oversee the team. 

Our North America Office is based in NYC. Candidates can work in our NY Office Hybrid or based in CA remotely. You must also be authorized to work in the United States. 

WHAT YOU'LL BE DOING:

• Execute GSUS’s entertainment and influencer strategy to drive brand awareness and engagement
• Support brand campaigns, product launches, and Gymshark community growth through partnerships with influencers and celebrities
• Identify talent aligned with Gymshark’s brand objectives and values to maximize impact
• Manage short-term entertainment and influencer activations, ensuring clear communication of plans to teams and stakeholders
• Collaborate seamlessly with Athlete Marketing, Comms, Social, and Brand teams to develop cross-channel talent strategies
• Stay informed of emerging trends, technologies, and talent in the entertainment and influencer space
• Proactively seek and drive opportunities to expand Gymshark’s entertainment and influencer reach
• Track and report on the EM NAM entertainment and influencer marketing budget, ensuring accurate spend management
• Maintain an ongoing reporting process to provide visibility on content performance, ROI, social metrics, and other KPIs
• Manage the entertainment and influencer database, ensuring data accuracy, compliance with GDPR, and effective use of insights
• Develop and oversee creative content solutions for campaigns and product launches from concept to execution
• Liaise with key stakeholders across the business to ensure alignment and clear communication
• Work with the insights team to create data solutions and tools that deliver measurable value in content and influencer marketing
• Prepare end-of-month and end-of-quarter reports, including earned media value, activation performance, and budget summaries for EM NAM

WHAT YOU'LL NEED:

Essential Skills:

• 5-7 years of experience in Entertainment and Influencer marketing
• Proven experience working in an integrated agency environment with a solid understanding of Entertainment and Influencer Marketing
• Must have existing relationships within the entertainment and influencer industries
• Social media native – deep understanding of Instagram, YouTube, Tik Tok, Twitch, Snapchat, etc
• A strong team ethic
• Ability to derive insight from data and comfortable manipulating and analysing data
• Experience in funnel management, conversion and analytics
• Experienced in building and maintaining strong relationships
• Experience working with influencers
• Ability to manage workflow
• Ability to manage several projects concurrently; excellent time management and organizational skills and results oriented
• Excellent communication and networking skills
• An eye for talent and identifying rising stars
• Attention to detail

Preferred Skills:

• Google analytics
• Tubular Labs
• Hype Auditor
• Social Blade
• Financial Planning

ABOUT US.

We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth.

THE PERKS.

At Gymshark we believe in the importance of investing in our employees through their physical, mental, and financial health along with being able to provide some fun and inclusive perks along the way.

This role has a salary range between $100,000-$120,000 annually. The base pay offered is based on market, experience, and skills. 

Part of our compensation package includes a discretionary annual company performance bonus. We are also able to offer our employees and their families a comprehensive medical, dental, and vision package. Gymshark provides company paid short-term and long-term disability insurance, life insurance, and our Sharks also receive a generous 401K match to help them save for their retirement.

Gymshark will continue to support our employees’ overall wellbeing through several perks including 20 days of paid time off (plus your birthday), 11 holidays, transportation allowance, wellbeing program, and a 50% discount on all Gymshark items. We hope you consider joining our growing family in New York City. 

*All benefits are non-contractual, and Gymshark may amend, terminate, or enhance the benefits provided you and our other employees from time to time as it deems appropriate.

BELONGING AT GYMSHARK.

Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email peopleteamusa@gymshark.com. 

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