Summary

• Location: Various U.S. cities (travel required)
• Commitment: Contract | Event-Based

Welcome to ROKA, an independent performance eyewear brand born in Austin, Texas. We’ve redefined what everyday eyewear can be by infusing cutting-edge sport performance technology into prescription glasses and sunglasses built for real life. Whether you're training, running, cycling, or tackling your daily grind,  if you move, we’ve built eyewear that moves with you.

We’re hiring contract Event Brand Representatives to attend law enforcement and SWAT conferences across the U.S. You’ll serve as the face of ROKA on the expo floor — educating attendees, generating qualified leads, and helping grow our relationships in the tactical space.

This role is ideal for individuals with experience in law enforcement, military, first responder communities, or tactical gear sales who are comfortable engaging and building rapport with conference attendees 

Responsibilities

• Represent ROKA at assigned conferences and vendor expos
• Engage with conference attendees: law enforcement officers, SWAT operators, procurement officers, and agency decision-makers
• Understand & clearly communicate ROKA’s performance technology, ballistic-rated options, and tactical use cases
• Capture and document sales leads accurately
• Support on-site product demos and fittings
• Assist with booth setup and teardown
• Work cohesively within a small team environment during fast-paced event days

Must Haves:

• Background in law enforcement, military, first responder, or tactical industry preferred
• Strong interpersonal & verbal communication skills - able to clearly articulate technical product features and performance benefits
• Prior trade show or vendor expo experience
• Professional, polished, and high-energy presence
• Self-starter mindset - dependable, punctual, and comfortable representing the brand independently
• Strong team player with a collaborative, professional approach
• Willingness and ability to travel nationwide for events
• Ability to stand for extended periods and work long expo days (8+ hours)
• Ability to lift and move up to 45 lbs as needed for booth setup, teardown, and movement of materials 

Work Location:

This is a contract role supporting conferences and expos across the United States. Representatives will travel to assigned events (typically 2–4 days per event), with schedules confirmed in advance. Travel, lodging, and approved expenses will be covered or reimbursed per agreement.