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Learfield is hiring a Executive Producer - National Branded Content

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Columbus, OH
Posted 12 hours ago
11 views

Job Description

The Executive Producer, National Branded Content is a key member of the centralized branded content team. Drawing on extensive creative expertise and years of content development experience, this role drives the ideation, production, and execution of a diverse slate of content in partnership with brand partners and Learfield schools. Working closely with Studios team members, sellers and account managers, they develop bespoke video campaigns for clients. Collaborating with the Sr. Director, Branded Content and Production supervisor, they are responsible for creative development of concepts and creative executions. They’ll work closely with Learfield’s over 50 content creators across the nation to bring creative execution to life. This role is vital for executing video campaigns across the 150 school Learfield network Essential Duties & Responsibilities: Lead the creation of custom branded, NIL video and social content with brand partners to hit KPI’s and drive revenue for the national sales teams. Pitch creative to clients and internal team members.

• Develop production related materials: creative treatments, production books, production plans for local production teams, scripts, shot lists, camera blocking etc… Ability to version out creative documents across the Learfield network as needed. Collaborate with property content teams to educate them on creative concepts and ensure they can execute the creative vision. Work together with the Production Supervisor for all productions, ensuring timelines, staff efficiency, and workflows operate at peak effectiveness. Attend shoots at Learfield Universities/Colleges to assist local teams in production.
• Ability to work remotely with production teams and prepare them for shoots, including: directing from afar, familiarity with production technical specifications etc… Serve as primary creative and production point of contact for internal stakeholders and school partners.
• Oversee post-production process on all campaigns, including selecting music tracks, providing/crafting title graphics and aggregating team notes Ensure that all content meets the highest standards of quality within budget and schedule constraints. Lead as the creative and executive producer on all active projects.

Minimum Qualifications

12+ years of experience in sports or entertainment creating, writing, producing, and directing video content. Hands-on experience shooting, producing, and directing video.

• Excellent communication and presentation skills, including the ability to share strategies with executive leadership. Proven ability to manage multiple projects simultaneously in a fast-paced, evolving environment. Demonstrated experience in project management and overseeing production teams.
• Experience with Airtable is a plus. Deep passion for storytelling and social content that drives real fan engagement. Prior experience in sports and/or entertainment is required.
• Strong leadership skills with experience managing diverse creative and production staff.
• Understanding of original, branded, and NIL content, including how content drives revenue. Direct experience with end-to-end content creation pipelines. Comprehensive understanding of production equipment, lighting, cameras/lenses, audio, and post-production workflows.
• Ability to write pitches, treatments, and short-form scripts. Strong creative ideation skills aligned to project and partner objectives.
• Ability to interpret ideas and guide teams through successful execution. Thrives in a high-energy, high-profile, proactive, deadline-driven environment with exceptional attention to detail. Highly organized, efficient, and precise in all aspects of work.

🎁 Benefits & Perks

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave

🎁 Benefits & Perksbenefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

⚖️ Equal Opportunity

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions. Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans.

The company strives each day to deliver the mission statement and embody the

🎯 core values that make Learfield an exciting place to work.

🎯 Our Mission Powering the connection of fans to the brands and experiences they love. Our Core Values Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun

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Salary Information

Salary: $90,000 - $110,000

🤖 This salary estimate is calculated by AI based on the job title, location, company, and market data. Use this as a guide for salary expectations or negotiations. The actual salary may vary based on your experience, qualifications, and company policies.

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