Position Summary:
The Manager, Brand Marketing NBC & Peacock will play a critical role in shaping and advancing enterprise marketing strategies that strengthen the NBC and Peacock brands across the entertainment portfolio. Working in partnership with the teams responsible for title-specific marketing, this role focuses on brand strategy, franchise growth, and portfolio-level marketing initiatives that expand the reach and impact of the NBC and Peacock brands. By leveraging NBCUniversal's entertainment IP, creator relationships, and cross-company opportunities, this position supports leadership in shaping long-term brand growth beyond individual campaign lifecycles.
Reporting to a Director, with regular exposure to Senior Vice Presidents and Executive Vice President leadership, this role requires a strategic thinker who is equally comfortable developing business recommendations, crafting executive-level presentations, and driving cross-functional initiatives from concept through execution.

Key Responsibilities

• Lead strategic initiatives focused on franchise growth, portfolio positioning, and long-term brand development across priority entertainment IP.
• Partner closely with senior leadership to identify new opportunities that leverage NBCUniversal's creators, franchises, and broader portfolio to drive business impact.
• Develop strategic marketing plans and recommendations that align with evolving business priorities and organizational goals.
• Build relationships across marketing, publicity, programming, creative, research, partnerships, and cross-company stakeholders to drive alignment and execution.
• Translate complex business challenges into clear, compelling executive presentations and strategic recommendations.
• Develop executive-ready PowerPoint presentations with a high standard of storytelling, organization, and visual polish.
• Present ideas and recommendations to senior leadership with confidence, clarity, and strong business rationale.
• Analyze market trends, competitive activity, consumer behavior, and industry insights to inform strategic decision-making.