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Marketing Analyst (CRM)

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Poland
Posted a month ago
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Job Description

<p style="min-height:1.5em">🚀 <strong>Who Are We?</strong></p><p style="min-height:1.5em">Welcome to <strong>Welltech</strong>—where health meets innovation! 🌍 As a global leader in <strong>Health & Fitness industry</strong>, we’ve crossed over <strong>220 million installs</strong> with three life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over <strong>750+ passionate professionals with a presence across 5 hubs</strong>.</p><p style="min-height:1.5em"><strong>Why Welltech?</strong> Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users while continually evolving ourselves.</p><p style="min-height:1.5em"></p><p style="min-height:1.5em"><strong>What We're Looking For </strong></p><p style="min-height:1.5em">As a <strong>CRM Analyst</strong>, you'll play a key role in optimizing our current operations and ensuring data-driven decisions under the Marketing Analytics department.</p><p style="min-height:1.5em"><br /><strong>Key responsibilities:</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Improving Dashboard & Reporting Efficiency:</strong> Creating and maintaining performance and deep dive reports, ensuring data accuracy and accessibility.</p></li><li><p style="min-height:1.5em"><strong>Enhancing A/B Test Analysis:</strong> Conducting additional calculations for A/B tests and providing optimization recommendations.</p></li><li><p style="min-height:1.5em"><strong>Delivering Prompt Ad-Hoc Data:</strong> Fulfilling specific data requests for strategic planning, segmentation, and troubleshooting.</p></li><li><p style="min-height:1.5em"><strong>Proactive Data Quality Management:</strong> Monitoring data integrity, identifying, and resolving discrepancies, and collaborating on data source improvements.</p></li><li><p style="min-height:1.5em"><strong>Conducting Root Cause Analysis:</strong> Investigating performance dips or spikes to identify underlying causes and support strategic decisions.</p></li><li><p style="min-height:1.5em"><strong>Supporting CRM Team Meetings:</strong> Preparing data and presenting findings to the CRM team to align on goals and strategies.</p></li></ul><p style="min-height:1.5em"><strong>Required skills:</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>3+ years of experience</strong> working with mobile products in a Product or Data Analyst role.</p></li><li><p style="min-height:1.5em">Strong experience working with raw data, demonstrating <strong>excellent SQL knowledge</strong>. (Python will be a significant plus).</p></li><li><p style="min-height:1.5em">Proficiency with data visualization tools, specifically <strong>Tableau</strong>.</p></li><li><p style="min-height:1.5em">Demonstrated experience with the process of continuous <strong>A/B testing</strong>, including detailed performance analysis.</p></li><li><p style="min-height:1.5em"><strong>Strong analytical and problem-solving skills</strong>, with the ability to translate complex data into clear, actionable insights.</p></li><li><p style="min-height:1.5em"><strong>Excellent communication and presentation skills</strong>, capable of conveying technical findings to both technical and non-technical stakeholders.</p></li></ul><p style="min-height:1.5em"><strong>Nice to have:</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Basic knowledge of marketing analytics and attribution</p></li><li><p style="min-height:1.5em">Experience with User Lifecycle Management</p></li><li><p style="min-height:1.5em">Experience with B2C subscription models </p></li></ul><p style="min-height:1.5em"><strong>Candidate journey:</strong> ⭕️ Recruiter call ➔ ⭕️ Technical conversation ➔ ⭕️ Meet the hiring manager ➔ ⭕️ BC task ➔ ⭕️ Meet the leadership team</p><p style="min-height:1.5em"></p><p style="min-height:1.5em">✨ <strong>Why You’ll Love Being Part of Welltech:</strong></p><ul style="min-height:1.5em"><li><p style="min-height:1.5em"><strong>Grow Together</strong>: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.</p></li><li><p style="min-height:1.5em"><strong>Lead by Example</strong>: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.</p></li><li><p style="min-height:1.5em"><strong>Results-Driven</strong>: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.</p></li><li><p style="min-height:1.5em"><strong>We Are Well-Makers</strong>: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!</p></li></ul><p style="min-height:1.5em"><br /><strong>Check out some of our products</strong></p><p style="min-height:1.5em">Muscle Booster —<a target="_blank" rel="noopener noreferrer nofollow" href="https://musclebooster.fitness/"> <u>https://musclebooster.fitness/</u></a> </p><p style="min-height:1.5em">Yoga-Go —<a target="_blank" rel="noopener noreferrer nofollow" href="https://yoga-go.io/"> <u>https://yoga-go.io/</u></a> </p><p style="min-height:1.5em">WalkFit -<a target="_blank" rel="noopener noreferrer nofollow" href="http://walkfit.pro"><u>http://walkfit.pro</u></a></p></br>

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