We’re looking for a strong people-first leader to head our Brand & Social domain. This role is all about driving clarity, execution, and impact through people — while shaping how our game shows up to millions of players worldwide.

You’ll lead a team responsible for brand and social initiatives, ensuring high-quality delivery, clear priorities, and strong collaboration across multiple stakeholders in a fast-paced environment.

Responsibilities

Team Leadership (Core)

• Lead, mentor, and grow a team of marketing and social managers
• Set clear goals, priorities, and ownership across the team
• Build scalable processes that enable fast, high-quality execution
• Create a culture of accountability, ownership, and continuous improvement

Execution & Delivery

• Own the execution of brand and social initiatives end-to-end
• Translate strategy into clear, actionable plans
• Ensure projects are delivered on time and at high quality
• Manage multiple workstreams in a dynamic, fast-changing environment

Cross-functional Leadership

• Act as the main point of contact for social and marketing within the studio
• Drive alignment across Product, UA, Creative, Analytics, and Community
• Navigate complexity and remove blockers for the team

Brand Strategy

• Initiate and lead strategic partnerships with global brands, including concept development, managing internal and external stakeholders, and end-to-end execution
• Contribute to brand and social strategy
• Ensure execution is aligned with strategic goals
• Bring insights from the team and players into planning

Performance & Impact

• Define and track KPIs for team output and campaigns
• Use data and insights to improve processes and outcomes
• Maintain high standards of delivery and measurable impact

Requirements

• Proven experience in leading teams (must) — this is not an individual contributor role
• Strong execution and project management skills in complex environments
• Experience working with multiple stakeholders and driving alignment
• Ability to prioritize, make decisions, and operate under pressure
• Experience in marketing / brand / social — enough to understand the domain (but not necessarily a deep expert)
• Data-driven mindset