Fnatic’s Partnerships function has a vision to shape and set the standards for how brands engage in the new world of sports entertainment. As Partnerships Director, you’ll play a key role in achieving this vision and connecting household-name brands to the growing esports audience of Gen Z and Millennials; and driving Fnatic's Business Development and Partner Success teams to habitually overdeliver.
You'll oversee and support the team in closing significant new brand partnerships, work closely with internal teams to maximise Fnatic's assets (as well as innovate and create new opportunities), and oversee ongoing partner management that delivers relationships that scale and win industry awards with brands the likes of Sony, Jack Link’s, Amazon, Spotify and more.
Your mission is to:Own the Partnerships P&L and Fnatic's global partnerships proposition in general, being directly accountable for setting and achieving annual revenue targetsPropose and align on commercial strategy with Fnatic leadership and board, and present roadmap and progress to the company regularlyOversee the development of industry-leading Partner Success and Partner Development teams, shaping a strong team culture that regularly overdeliversProvide a senior presence at key phases in pitching for new business, building confidence in prospective partners in Fnatic’s ability to help them achieve their goalsNurture relationships with senior stakeholders of our brand partners, deepening Fnatic’s connection to their brand and ensuring the partnership grows over timeBuild Fnatic’s reputation through presence and networking at key B2B/industry events, and seek opportunities to position Fnatic as a thought leader in the esports and digital media landscapeRegularly review team incentive schemes and ensure they drive intended behavioursWork closely with Fnatic’s Marketing and Pro-Gaming teams to ensure Fnatic's commercial offering is sustainable and contractual commitments are able to be fulfilledSupport Commercial talent acquisition efforts, leading on candidate assessment and providing appropriate feedbackBe instrumental in having Fnatic's brand partnerships deliver innovative activations and win industry awardsOwn new commercial projects as agreed with leadership, exploring new asset opportunities for Fnatic to take to marketContribute to the evolution of Fnatic's CSR strategy and ensure the commercial strategy is aligned with thisContribute to the broader growth of Fnatic as a senior leader within the businessWe're looking for:Extensive leadership and development of commercial teams in rights-holder or agency environmentsUnderstanding of trends in gaming, youth culture and media consumptionProven sales ability and understanding of how to value and present digital media propertiesStrategic thinking on how brands can engage with audiences balanced with maximising return on a variety of assetsTrack record of securing 7-figure brand partners and maintaining long-term relationshipsWillingness to travel and represent Fnatic domestically and abroadWell-established network of decision-makers within tier 1 global brandsRelentless energy and drive to push team to overdeliver on targetsA compelling presenter who can articulate a strong visionComfort with data and ability to present insights articulatelyCreativity and ability to participate in ideationExcellent written and verbal communication in English, additional languages desirableDiversity, Equity & Inclusion: #AlwaysFnatic
At Fnatic, we believe that a diverse mix of voices leads to better discussions, decisions, and outcomes for everyone. We strive to recruit and nurture an inclusive workforce who feel empowered every day to forge the future as part of the Black and Orange squad.
We know that applying for jobs can be daunting - but be assured that at Fnatic:
- Who you are, and how you identify has no impact on our selection process
- We understand no candidate will tick 100% of what our job descriptions are seeking, so if you’re missing a point here or there, we still want to hear from you
- We're happy to consider reasonable adjustments where needed to fully participate in Fnatic’s recruitment experience - just let us know.
About us
Fnatic is a global esports performance brand headquartered in London, laser-focused on seeking out, levelling up and amplifying gamers and creators. Our history is unparalleled. Founded in 2004, we are the most successful esports brand of the last decade, winning more than 200 championships across 30 different games.
Today, driven by our ability to advance esports performance, Fnatic is the channel through which the most forward-thinking brands communicate with young people. We deliver industry-leading content, experiences and activations globally with bases in Berlin, Belgrade, Tokyo among others. Our pros and creators generate hundreds of millions of watch hours, showcasing our global partners to an audience of millions of fans across our social platforms.
Forging the future is in our DNA. We pioneered the intersection of street culture and esports with merch collaborations, and continue to lead the industry with the quality of our pro wear and fan apparel. After launching in 2016, our award-winning esports equipment (comprising mice, keyboards, headsets and pads) has sold to hundreds of thousands of gaming enthusiasts who want to play better.
Gaming is the place where music, fashion, sport and technology come together, and Fnatic is leading the charge.
Estimated Salary range:
Our salary intelligence, powered by our AI algorithms, has calculated an estimated range for this position between $80,000 - $100,000 . Please note that the actual salary for this position may vary, as it is dependent on various factors including but not limited to experience, location, and market dynamics.
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