PRINCIPAL SALES REP SPORTS DIRECT, EMEA WHO YOU’LL WORK WITH You’ll join a talented, highly motivated, and business-driven team that thrives on delivering results. Working within a dynamic, cross-functional environment, you’ll collaborate as a team to bring impactful work that inspires and serves consumers across EMEA. WHO WE ARE LOOKING FOR The ideal candidate is a strategic thinker with strong commercial acumen and a passion for sport and consumer experience. They excel in partner management, negotiation, and business planning, leveraging data and digital tools to optimise performance. A proactive problem-solver, they thrive in fast-paced, cross-functional environments and build strong relationships to drive mutual growth. Key traits and skills: • Extensive sales • experience in account management or related field • Proven expertise in sales and commercial partnership management • Partner management experience at buyer level, merchandising or planning • Digital acumen • An effective team player and positive influence WHAT YOU’LL WORK ON You will drive revenue, margin, and market share by executing Nike’s EMEA sport strategy with Sports Direct. You’ll plan and manage assortments, optimise trading, and deliver premium consumer experiences across digital and physical channels. Your

include: • Adopt and execute seasonal assortments based on merchandising frameworks • Ensure seasonal product flow and optimise in-season trading and replenishment • Execute Consumer Code with your partner end-to-end bringing excitement and inspiration • Collaborate with central sport sales teams to bring EMEA strategy to life • Drive forecasts and scenario planning using sport, consumer, and marketplace insights • Manage partner presentation across digital and brick-and-mortar platforms • Lead seamless online-to-offline consumer experiences and product launch journeys • Build strong partnerships through proactive problem-solving and Ground Game engagement • Represent Nike consistently at retail visits, staff training, and competitor analysis • Implement partner strategies focused on elevation & expansion with distinction in the marketplace NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world. NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability. At NIKE, Inc. we promise to provide a premium, inclusive, compelling and authentic candidate experience.