Description

Join the Team Powering the World’s Most Driven Athletes and Coaches

At TrainHeroic, we’re on a mission to empower coaches and athletes to be their best. We build powerful, intuitive training software used by performance-driven teams and individuals; from pro sports organizations to high school powerlifting programs and garage gyms around the world. Our platform blends cutting-edge tech with deep coaching insight, helping users push past limits, track progress, and build championship habits.

If you’re passionate about sport, human performance, and creating tech that makes a real-world impact, you’ll thrive here.

As part of the Peaksware portfolio, consisting of brands like TrainingPeaks, MakeMusic, Alfred Music, TrainHeroic, we’re united by a shared mission: to create software that transforms deliberate practice into performance. At Peaksware, we don’t just build products. We build communities of motivated people chasing progress, including athletes, musicians, performers, and the teams that support them.

The Role
As Product Manager you will own one or more cross-functional, autonomous product development teams focused on a clear business mission and will be responsible for the successful execution of a product vision by delivering value to our customers. As a product leader, you will be responsible for working with executive leadership and the other team leads to research, define and then execute a cohesive solution within the broader product strategy and company vision. Your firsthand experience in the weight room — and ideally on the coaching side of the platform — will be your sharpest tool for making the right product decisions.

You’ll work closely with engineering, design, data, and business stakeholders to research, define, and ship features that solve real training problems. You’ll own the roadmap for your area, drive alignment with company strategy, and be the final decision-maker on what gets built and how it ships.

We’re looking for someone who lives and breathes strength training, understands programming and periodization from personal experience, and can translate that knowledge into products that coaches trust.

Core Functions: 

• Own the product roadmap for your team, aligning to company strategy and driving measurable business outcomes.
• Be the final decision-maker on feature development, scope, and quality. Delegate QA within the team and manage a QA strategy based on company best practices and engineering principles.
• Leverage your coaching and training experience to evaluate feature requests, validate workout programming workflows, and ensure the product serves real-world coaching needs.
• Represent the coach’s perspective in product decisions, drawing on personal experience with periodization, programming progressions, communication and community development, and athlete management.
• Facilitate the exchange of ideas across engineering, design, data, and business teams. Bring unbiased input to drive alignment and gain stakeholder buy-in.
• Work with the data team to define, track, and act on the right metrics. Use a combination of qualitative and quantitative methods to measure success.
• Understand TrainHeroic’s core customers (coaches, athletes, teams, organizations) and how the platform addresses their distinct needs. Use this understanding to define growth strategy.
• Advocate for new initiatives that increase our value proposition or expand market reach, providing data-backed arguments for consideration among peers and leadership.
• Utilize business acumen, with proficiency in identifying, tracking and acting upon metrics, in collaboration with stakeholders in your area of expertise.
• Advocate for new projects that could increase our value proposition or market reach, and provide unbiased supporting arguments for consideration among peers and leadership.

• Have a clear picture of the extended competition, know the dynamics and identify the  new entrants. Know the differentiation at a strategy level. 
• Understand the core customers and market and how the application addresses differing needs; use this understanding to define a clear growth strategy.

The work characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Requirements

Required Qualifications: 

• 2+ years of Product Management experience with a proven record of prioritizing and successfully launching impactful products or platforms.
• Ability to inspire, motivate, and lead a cross-functional team; building strong relationships is critical to success.
• Comfortable applying a combination of qualitative and quantitative methods to define success.
• Insatiable curiosity to learn new domains, keep up with industry innovation, and constantly ask ‘why.’
• Active background in strength and conditioning — either as a coach or as a serious practitioner with deep knowledge of programming, periodization, and training principles.
• Direct experience using TrainHeroic as a coach, strongly preferred. You should understand the platform from the practitioner’s perspective, not just the product side.
• Excellent written and verbal communication. You set clear expectations and communicate proactively.
• Organizational and leadership experience.
• Great people skills with the ability to motivate teams through vision and communication.
• Experience at the strategic level, owning roadmaps with successful execution.

Degrees are not required and we value all forms of continued education including traditional four-year degrees, post-graduate degrees, associates degrees, bootcamps, online training, professional certifications, self-teaching and more.

Desired Qualifications: 

• Experience coaching athletes on the TrainHeroic platform (programming, team management, marketplace).
• Knowledge of multiple functional areas: Engineering, UX/UI, Sales, Customer Support, Finance, or Marketing.
• Experience in the fitness technology space or with coach-facing SaaS products.
• Familiarity with data tools (analytics platforms, SQL, or similar) for self-serve product insights.

Don’t meet every single requirement? Don’t worry. We still want to hear from you and encourage you to apply.

Benefits

Compensation

We are committed to fair and equitable compensation practices. The annual salary range for this role in Colorado is $80,317-$133,861. Final compensation for this role will be determined by various factors such as a candidate’s relevant work experience, skills, and certifications. Each role at Peaksware has a defined compensation band based on market data and company stage. We typically hire at the lower to mid-point of the range, with the top end reserved for internal growth and exceptional performance. Actual pay depends on factors like experience, technical depth, geographic location, and alignment with internal peers. This role is eligible for variable compensation including bonus.

Benefits and Perks:

Health

• We offer comprehensive health benefits including medical, dental, and vision insurance; health savings and flexible spending accounts, paid parental leave; and an employee assistance program.
• Additional coverage options including Accident & Critical Illness insurance as well as Hospital Indemnity are also available.

Disability and Life

• We offer several company paid options including Short Term Disability, Long Term Disability, as well as Basic Life Insurance and AD&D.
• Additional coverage options including Employee-paid Supplemental Life Insurance for Employee, Spouse, and/or Child are also available.

Additional

• We offer a 401(K) including a company match.
• We observe 12 paid holidays annually and provide discretionary Flexible Time Off. Employees also receive free access to our products, corporate discounts, and professional development resources.
• Access to the Performance and Recovery Center (PARC), our on-site fitness facility, as well as employee only access to on-site locker rooms and showers. 
• Employee only access to secure, indoor bike storage and access to e-bikes exclusively to Peaksware employees.
• Access to our onsite Music and Podcast Studio.

If you require a reasonable accommodation to review our website or to apply online, please fill out our Candidate Accommodations Request Form .

Peaksware adheres to the FLSA Exemption Threshold for minimum wage in all states.

Work Environment

This job operates in a professional office environment that is well-lighted, heated, and/or air-conditioned with adequate ventilation and a noise level that is usually moderate. This role routinely uses standard office equipment such as computers, phones, photocopiers and filing cabinets.

All employees must comply with all safety policies, practices and procedures. Report all unsafe activities to your manager and/or Human Resources.

Physical Demands

While performing the duties of this job, the employee is regularly required to sit and move about the facility; use hands to handle, or feel; talk by expressing ideas by means of the spoken word; and hear by perceiving the nature of sounds. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.

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