OVERVIEW

ALO is seeking a brand-new Regional Asset Protection Manager to lead and scale our Asset Protection (AP) and Health & Safety function across the UK and Europe. This role will be based out of London. This pivotal role will support the brand’s mission to elevate mindfulness and movement by safeguarding our sanctuaries, teams, and assets. Partnering with regional AP counterparts in North America and the Director of Asset Protection & Safety, you will design and implement region-specific strategies rooted in data analysis, technology, compliance, and field engagement. This role will support an expanding retail portfolio of ~7 locations across multiple countries, growing to several more in the coming years. 

RESPONSIBILTIES

Asset Protection

• Analyse stock loss and shrinkage data across multiple sites and partner with Retail Operations to develop and execute strategies mitigating internal and external theft, fraud, and operational errors.
• Lead site-specific assessments for high-loss locations and deliver action plans that reduce exposure and improve compliance.
• Investigate suspected internal and external incidents including organised retail crime (ORC), fraud, and employee misconduct using exception-based reporting and analytics.

Operational Security Oversight

• Conduct thorough site risk assessments and vulnerability reviews in compliance with local health & safety regulations.
• Partner with global leadership to pilot and implement security technologies and operational enhancements tailored to regional needs.
• Manage physical security infrastructure, including CCTV, alarm systems, access controls, and keys/safe protocols, ensuring compliance with local laws and data protection (e.g. GDPR for surveillance footage).
• Oversee third-party security providers, including guard force management, contract execution, post orders, and service level compliance to ensure safety, brand alignment, and cost efficiency.
• Optimise the deployment of external security resources based on risk levels, location needs, foot traffic, and regional events.

Health & Safety Compliance

• Champion adherence to health and safety legislation across all retail locations in line with local laws and EU directives (e.g. Health and Safety at Work Act in the UK, EU Framework Directive 89/391/EEC).
• Conduct regular audits and partner with store teams and People & Culture to improve safety training, incident reporting, and overall risk management.
• Ensure sanctuaries maintain a high standard of workplace safety, employee wellbeing, and legal compliance.

Incident Response & Case Management

• Respond to critical incidents such as theft, violence, protest activity, vandalism, or emergencies, maintaining situational awareness across regions.
• Oversee investigations to ensure they are conducted lawfully, ethically, and in partnership with HR and Legal.
• Coordinate with law enforcement, legal advisors, and security vendors to resolve and prevent further incidents.

Field Engagement & People Development

• Coach and support store teams on AP awareness, safety protocols, and operational discipline.
• Deliver training for new store openings and existing locations with a focus on risk reduction and culture of safety.
• Manage regional third-party security vendors, post orders, and service levels.

Reporting & Compliance

• Deliver structured reporting (monthly, quarterly, annually) on AP trends, KPIs, and incident outcomes to inform strategic decisions.
• Ensure compliance with all local licensing, employment, and privacy laws related to security services.
• Remain informed of evolving legal, political, and environmental risks that could impact business continuity and employee safety.

Additional Duties

• Perform other responsibilities, tasks, and assignments as requested, required, or deemed necessary by leadership to support the business and brand mission.

QUALIFICATIONS

• Bachelor's degree or equivalent combination of experience in retail loss prevention, law enforcement, private security, or occupational safety.
• Minimum 5 years of field-based, multi-site Asset Protection or Loss Prevention experience in the UK or broader EMEA region.
• Minimum 2 years of leadership experience overseeing multi-site operations and/or third-party vendor performance.
• Strong understanding of UK/EU health & safety compliance standards and security regulations, including GDPR and duty of care laws.
• Exceptional interpersonal, investigative, and analytical skills; able to communicate effectively with all levels of leadership and external partners.
• Demonstrated ability to influence cross-functionally in a fast-paced, scaling retail environment.
• Technologically proficient in systems such as MS Office, RFID, CCTV platforms, POS reporting tools, and case management software.
• Willingness and ability to travel extensively across the region (up to 80%), including evenings and weekends as needed.
• Fluency in English required; additional European languages (e.g. French, German, Spanish) preferred.

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