Apply now for a career that puts wellbeing first!

GET TO KNOW US

Gympass is a corporate wellness platform that connects you to thousands of fitness & wellness partners, all with one simple monthly membership. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 offices around the world. At Gympass, you not only have the opportunity to build a career in a fast-paced global environment - but you'll make wellbeing universal, so everyone can be happy and healthy. 

THE OPPORTUNITY

We are hiring a SMB Marketing Senior Director to lead the SMB Marketing function to our Marketing team in Sao Paulo, BR!

The SMB Marketing Team at Gympass is a dynamic and global group responsible for driving the marketing efforts targeted at small and medium-sized businesses worldwide. Comprising talented professionals across different regions, the team collaborates to create and execute strategic marketing initiatives that amplify Gympass's presence in the SMB market by working in stronger partnership with the Revenue, Product, and Technology teams.

YOUR IMPACT

• Strategic Leadership:
  - Develop and execute a comprehensive global SMB marketing strategy aligned with Gympass's overall business objectives.
  - Provide strategic guidance to regional SMB marketing teams, ensuring consistent implementation of initiatives across diverse markets.
• Strategic Alignment with SMB Sales & Success Teams: 
  - Act as the primary point of contact for the global SMB Sales and Success teams, fostering a seamless partnership to align marketing initiatives with sales objectives.
  - Collaborate closely to ensure campaigns resonate with target audiences and contribute to overall revenue growth
  - Drive collaboration on joint initiatives, leveraging insights from the sales and success teams to refine marketing strategies for enhanced lead generation and customer retention.
• Team Management and Collaboration:
  - Lead and mentor a high-performing global SMB marketing team, fostering a collaborative and innovative culture.
  - Collaborate effectively with regional marketing leaders to ensure alignment and integration of SMB marketing efforts with broader business goals.
  
• Campaign Management and Optimization:
  - Set and drive the planning, execution, and optimization of multi-channel SMB marketing campaigns globally. Oversee the execution and optimization of the campaigns at a Regional level by guiding and supporting the SMB Marketing Regional Leads.
  - Analyze market trends and customer insights to identify opportunities and guide strategic decision-making for SMB marketing initiatives.
• Budget Oversight and Reporting:
  - Develop and manage the SMB marketing budget, allocating resources effectively to achieve objectives within financial constraints.
  - Provide regular reports to executive leadership on the impact of SMB marketing initiatives, including key performance indicators (KPIs) and recommendations for improvement.
  
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance.

Who You Are

• An SMB Marketing Expert: Proven track record in SMB marketing on a global scale, with 10+ years of experience crafting strategies that resonate across diverse markets, ensuring consistent brand messaging and impact.
• A Collaborative Leader: A strategic team player with a passion for collaborative leadership, experienced in leading and mentoring diverse teams towards common goals.
• An Effective Cross-Functional Communicator: Primary liaison with SMB Sales and Success teams, excelling in clear communication, both written and verbal, and effectively reporting on campaign performance.
• A Strategic Thinker: Forward-thinking leader adept at identifying market opportunities and developing campaigns that drive customer acquisition and revenue growth, informed by data analysis and insights.
• An Adaptable Innovator: Self-starter thriving in dynamic environments, adapting quickly to change, and contributing to the evolution of marketing strategies with an innovative approach.
• A Results-Driven Professional: Tenacious and goal-oriented, with a track record of delivering measurable results in SMB marketing, setting high standards for excellence and impact.
• You have Global Perspective: Appreciates and understands international business dynamics, navigating cultural differences and driving unified marketing strategies across borders.
  

We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to go for it, even if they don't match the job description 100%. We welcome your application and will be delighted to explore if you could be a great fit for our team. For this specific role, please note that prior experience in SMB Marketing and Marketing are mandatory requirements.

WHAT WE OFFER YOU

We're a wellness company that is committed to the health and well-being of our employees. Our flexible program allows you to customize your benefits, according to your needs! 

Our benefits include:

WELLNESS: Health, dental, and life insurance.

FLEXIBLE WORK: Choose when and where you work. For most, this will be a hybrid office/remote structure but can vary depending on the needs of the role and employee preferences. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home.

FLEXIBLE SCHEDULE: We understand that together, Gympassers and their leaders can make the best decisions for their own individual scopes. This includes flexibility to adjust their working hours based on their personal schedule, time zone, and business needs.

GYMPASS: We believe in our mission and encourage our employees and their families to find their passion too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.

PAID TIME OFF: We know how important it is that our employees take time away from work to recharge. 

Vacations after 6 months and 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + extra day off for your birthday.

PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family.

100% paid parental leave of 6 weeks to all new parents, of both biological and adopted children, regardless of gender and parent's relationship with the co-parent, Also extended maternity leave under local legislation 

CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development.  

CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! You’ll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day. Find more info on our careers page! 

And to get a glimpse of Life at Gympass… Follow us on Instagram @gympasscareers and LinkedIn!

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