Craft

• Technology & Development Job Description: Farm Heroes Saga is one of King’s beloved casual game titles with millions of daily players, delivering strategic match‑3 puzzles in a heartwarming Farm universe that brings joy to players around the world.
• As an Associate Product Director, you will lead the Game Systems product domain within Farm Heroes Saga, partnering with the Head of Game Systems to translate strategy into impactful product plans and measurable business results.
• Role Overview Game Systems drives player engagement, retention and monetisation through the experiences beyond Farm's core match-3 gameplay, including features and events, progression, meta systems, economy and monetisation.
• You will be responsible for shaping roadmaps, driving product performance, leading a cross-functional team, and ensuring the successful delivery of initiatives that create meaningful impact for both players and the business.
• This role requires strong product judgement, commercial awareness, organisational leadership and operational excellence.
• Success comes from turning strategy into action, aligning teams around clear priorities, identifying opportunities and risks early, and creating an environment where teams can consistently deliver high-impact work.
• The role is based in London.
• Your Role Within Our Kingdom Work closely with the Head of Game Systems and fellow Associate Product Directors to shape strategy, share learnings and ensure alignment across Farm.
• Lead Product for the Game Systems area, driving execution across discovery, delivery, testing and continuous optimisation.
• Own performance across key player and business metrics, using data and player insights to identify opportunities, manage risks and guide product decisions.
• Partner with the Creative Lead and Tech Lead to lead the Game Systems organisation, shaping its culture, ways of working and long-term effectiveness.
• Lead and develop Product and Data Science talent, creating an environment where individuals and teams can thrive.
• Build strong partnerships across Product, Art + Design, Engineering and Data to align priorities and deliver high-impact initiatives.
• Champion rapid learning through experimentation, AI-enabled product development and data-informed decision making.
• Drive operational excellence by improving planning, prioritisation, communication and organisational effectiveness.
• Represent the Game Systems area with clarity and credibility, influencing stakeholders and communicating progress, risks and opportunities.
• Skills to Create Thrills Significant experience leading product teams within live service games or digital consumer products, delivering measurable business impact.
• Strong product judgement with the ability to balance player needs, commercial outcomes and technical considerations.
• Proven experience translating strategy into clear priorities, roadmaps and successful product execution.
• Excellent people leadership skills, with experience coaching and developing high-performing teams.
• Exceptional communication, influencing and stakeholder management skills, with the ability to build alignment across complex organisations.
• Strong analytical mindset, using data, experimentation and player insights to drive decisions.
• Leverages AI to accelerate product discovery, experimentation and delivery while maintaining a strong focus on player value and product quality.
• Comfortable navigating ambiguity, making effective trade-offs and leading through change.
• Passion for building outstanding player experiences through iterative development, rapid learning and outcome-driven decision making.
• Continuous improvement mindset, always looking for better ways of working, collaborating and delivering impact.
• About King With a mission of Making the World Playful, King is a leading interactive entertainment company for the mobile world with more than 20 years of history of delivering some of the world’s most iconic games in the mobile gaming industry, including the world-famous Candy Crush franchise, as well as other mobile titles such as Farm Heroes Saga.
• King games are played by more than 200 million monthly active users.
• King, part of Microsoft (NASDAQ: MSFT), has Kingsters in Stockholm, Malmö, London, Barcelona, Berlin, Dublin, San Francisco, New York, Los Angeles and Malta.
• More information can be found at King.com or by following us on LinkedIn and @lifeatking on Instagram.
• Applicant Privacy Policy We bring moments of magic to hundreds of millions of people every single day.
• We create unforgettable games that are loved around the world.
• We take the art and science of gaming to the next level through curiosity for the unexplored, passion for games, respect for each other, and love for our players.
• Who we are King is a leading interactive entertainment company for the mobile world, with people all around the world playing one or more of our games, including franchises such as Candy Crush, Farm Heroes, Pet Rescue and Bubble Witch.
• We have 249 million monthly active users as of fourth quarter 2019 across web, social and mobile platforms.
• King was acquired by Activision Blizzard Inc. (Nasdaq ATVI) in February 2016 and operates as an independent unit of the company.
• Our passion Making great games is incredibly challenging but we’ve proven it can be done… and we see a world of possibilities ahead.
• We’re challenging ourselves to dream bigger in a Seriously Playful way.
• We’re experimenting, learning, and adapting continuously to shape the industry in ways yet to be imagined.
• We’re passionate about bringing moments of magic to our players and we’re not afraid to have fun along the way.
• Above all, we play as a team, helping each other have impact on a massive scale.
• And we’ll know we’ve outdone ourselves when we’ve inspired the world to play.
• If you share our passion, our values, and our hunger to shape the future, join us in Making the World Playful!
• Together, we’ll create new experiences that raise the bar, delight billions of people, and redefine the world of games again and again.
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