Entain company logo

Entain is hiring a

CRM Marketing Automations Specialist

Back to Jobs
Brisbane, Australia
Posted 20 hours ago
13 views

Job Description

Who We Are

Entain Australia & New Zealand is fearlessly transforming the racing, sports, and entertainment landscape - reimagining how customers experience their favourite brands.

As part of a global powerhouse operating in over 40 countries with nearly 30,000 people, we’re home to leading ANZ names like Ladbrokes, Neds, TAB, and Betcha.

Across Entain ANZ, we’re shaping the future of sport and gaming entertainment through creative innovation, storytelling, and technology - creating experiences that connect with millions of fans.

Your Impact

Join our highly respected Customer Engagement Team, where we craft personalised, data-driven communications that enhance every step of the customer journey.

We’re looking for a passionate customer advocate with a talent for solving pain points and delivering results through smart, strategic campaigns. You’ll have experience in multi-channel direct marketing automation and a proven ability to build timely, relevant customer journeys that drive impact.

Being data driven and a collaborator is key—you’ll work closely with Brand, Product, and other teams to bring new initiatives to life. You'll thrive in a fast-paced, data-rich environment, have a sharp eye for detail, and ensure every campaign meets compliance standards.

If you’re a problem solver who loves turning insights into action, this is your opportunity to make a real difference.

A Day in the Life

  • Utilise data to find and target key customer segments. 
  • Identify key campaign opportunities in customer behaviours and market trends. 
  • Drive efficiency in execution through finding scalable solutions for segmentation and message delivery. 
  • Plan, build and execute sophisticated customer journeys via Salesforce Marketing Cloud, delivered across SMS, push, email and in-app notifications. 
  • Analyse existing campaigns, continually finding new opportunities to test, learn and optimise. 
  • Identify engaging, short form copy that resonates with sport and racing fans. 
  • Stay updated on emerging trends and industry best practices. 

Your Strengths

  • Tertiary qualifications in Digital, Marketing, or a related field
  • 1+ years’ experience with marketing automation tools (ideally Salesforce Marketing Cloud)
  • Proven success planning and executing direct marketing campaigns with strong attention to detail
  • Basic skills in SQL, HTML and CSS, with a keen interest in data and performance analysis
  • Great problem-solving ability, adaptability, and a proactive approach to learning
  • Strong communication skills and a collaborative mindset
  • An understanding of sport, racing and the wagering industry (preferred but not essential). 

Life at Entain

At Entain, it’s more than a job - it’s a place to grow, connect, and make an impact. We value individuality, celebrate collaboration, and create space for bold ideas that move people. Here, you’ll help shape the voice of some of Australia and New Zealand’s most recognised brands - while developing your own craft in a supportive, ambitious team.

Perks You’ll Love

  • Hybrid & Flexible: Balance your life and work.
  • Recognition & Rewards: Celebrate wins and enjoy retailer discounts.
  • Wellbeing Perks: Support for your health and happiness.
  • Workday Extras: Free breakfast, snacks, and onsite barista.
  • Office Vibes: Pool table, live sports, and fun social activities.

Entain, there’s nothing like it.

For more information, please reach out to us at careers@entaingroup.com.au or hit apply now. Due to the wagering aspect of our industry, applicants must be a minimum of 18 years to apply. 

Your Strengths

Sponsored
⭐ Featured Partner

Explore Biotech Careers

Discover exciting opportunities in biotechnology. Join innovative companies that are advancing healthcare and life sciences through cutting-edge research and development.

Remote FriendlyCompetitive SalaryBiotech

Salary Information

Salary: $80,000 - $100,000

🤖 This salary estimate is calculated by AI based on the job title, location, company, and market data. Use this as a guide for salary expectations or negotiations. The actual salary may vary based on your experience, qualifications, and company policies.

Create a Job Alert

Interested in building your career at Entain? Get future opportunities sent straight to your email.

Create Alert

Related Opportunities

Discover similar positions that might interest you