CVM Executive

Superbet is growing fast — expanding into new markets, launching innovative technologies, and working towards a bold vision: to excite the world. As we scale, our Customer Value Management (CVM) team plays a crucial role in deepening customer engagement and driving lifetime value. We’re now looking for a proactive, driven CVM Executive to help lead this mission.

Reporting into the Head of Customer Value Management, you’ll take ownership of executing our A/B testing pipeline, ensuring campaigns are set up, monitored, and reported with precision. This role is about making things happen — getting campaigns live, tracking results, and keeping everything running smoothly.

At the same time, you’ll be learning directly from the Head of CVM, gaining exposure to strategy, commercial decision-making, and the bigger picture of how we retain and grow customer value. Over time, this role is designed to develop into a more senior, strategic position as you build your skills.

This is a junior-level role, perfect for someone smart, proactive, and reliable who wants to build a career in CVM and commercial strategy.

Key Responsibilities

• Own the end-to-end execution of CVM campaigns and tests (setup, monitor and report).
• Work closely with the Head of CVM to ensure flawless delivery of planned activities.
• Track performance, identify issues early, and recommend improvements.
• Analyse customer data and qualitative insights to uncover growth opportunities.
• Maintain documentation and ensure all campaigns are delivered to high standards.
• Understand local customer and business needs in each market Superbet operates in.
• Monitor competitor lifecycle and retention strategies to identify trends, gaps, and areas for differentiation.

What we are looking for

• Experience within a digital B2C environment
• Experience coordinating internal stakeholders to deliver an initiative.
• High-level understanding of the customer lifecycle within a digital B2C business.
• Highly reliable, organised and able to manage multiple tasks at once.
• Strong communication skills – clear, proactive and collaborative.
• Problem-solving mindset – able to spot issues and suggest potential solutions.
• Proactive and self-motivated, with a strong desire to learn and grow.
• Excellent verbal and written communication in English.
• Interest in the sports betting & gaming industry (experience in the industry is a bonus, not required).

Desirables

• Proficiency with analytics tools (Excel, Tableau, SQL).
• Understanding of customer motivations to bet
• Understanding of sports betting & gaming business model and performance drivers

Benefits:

• Competitive remuneration package.
• Open annual leave policy
• Hybrid work arrangement with possibilities of working from home and office.
• Private health insurance. 
• Company pension scheme
• Opportunity to grow in a high-impact, high-visibility role within a dynamic international team