Director of Communications, Australia at Peloton

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ABOUT THE ROLE

Peloton, a leading global fitness company with a highly engaged community of millions of Members globally, is looking for a passionate and energetic communications leader to lead and grow the brand’s communications programmes across Australia, a growing and strategic market. This role requires strong experience and expertise in communications with an emphasis on strategic brand communications, integrated campaign planning and execution, consumer and corporate communications, and executive visibility. The Director of Communications works closely with the Senior Director of International Communications, the Global Communications team, and the local Australian leadership team to drive growth, shape the local brand narrative, as well as innovate brand and communications initiatives and campaigns. The ideal candidate will have experience working in high growth environments and has held a director-level communications leadership role within an organization.

Full time role, 3 days a week at Sydney HQ.

YOUR DAILY IMPACT AT PELOTON:

Lead on developing cut through initiatives and campaigns that drive growth and differentiate Peloton, spanning brand, product and corporate reputation
An active member of the Australian leadership team ensuring that communications strategies and activities support local commercial and brand objectives
Delivery of strategic and tactical plans that factor in cultural, fitness and technology trends to position Peloton locally; devises compelling narrative that show Peloton’s leadership in consumer technology and brand relevance in Australia
Works in partnership with the Global Comms team and Sr. Director of International Comms on local issues management including communications plans, reactive messaging, and senior stakeholder approval
Partners with Peloton’s AU Managing Director to extract and prioritize business goals and devise communications strategies to support; serves as a local counselor to management team on issues management; authors all critical content
Leads local PR agency team, responsible for agency partnership, performance and accountability
Interfaces with Australia’s Marketing and Peloton for Business teams to set direction for cultural moments and integrated campaigns, including seasonal campaigns; determines prioritization, applicability and local strategy for global campaigns and initiatives
Develops and leads local partnerships to determine appropriate communications strategies and tactics to scale partnerships and drive impact among existing and potential Members
Works in strong partnership with the local MD to internally communicate local business priorities, initiatives and results

YOU BRING TO PELOTON:

Expertise and experience in brand communications in the Australian market
Proven functional leadership capabilities and delivery of high impact communications programmes and initiatives focused on driving growth
Experience in building proactive communications and storytelling programmes
Solid relationships with media and proven ability to build relationships as needed
Comfortable working in a matrixed environment
Ability to operate at a strategic level while managing operational aspects of a communication programme

#LI-MS2

#LI-Hybrid

ABOUT PELOTON:

Peloton (NASDAQ: PTON), provides Members with expert instruction, and world class content to create impactful and entertaining workout experiences for anyone, anywhere and at any stage in their fitness journey. At home, outdoors, traveling, or at the gym, Peloton brings together immersive classes, cutting-edge technology and hardware, and the Peloton App with multiple tiers to personalize the Peloton experience [with or without equipment]. Founded in 2012 and headquartered in New York City, Peloton has millions of Members across the US, UK, Canada, Germany, Australia, and Austria. For more information, visit www.onepeloton.com.

At Peloton, we motivate the world to live better. “Together We Go Far” means that we are greater than the sum of our parts, stronger collectively when each one of us is at our best. By combining hardware, software, content, retail, apparel, manufacturing, Member support, and so much more, we deliver an exhilarating fitness experience that unlocks our members' greatness. Join our team to unlock yours.

Peloton is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. Equal employment opportunity has been, and will continue to be, a fundamental principle at Peloton, where all team members, applicants, and other covered persons are considered on the basis of their personal capabilities and qualifications without discrimination because of race, color, religion, sex, age, national origin, disability, pregnancy, genetic information, military or veteran status, sexual orientation, gender identity or expression, marital and civil partnership/union status, alienage or citizenship status, creed, genetic predisposition or carrier status, unemployment status, familial status, domestic violence, sexual violence or stalking victim status, caregiver status, or any other protected characteristic as established by applicable law. This policy of equal employment opportunity applies to all practices and procedures relating to recruitment and hiring, compensation, benefits, termination, and all other terms and conditions of employment. If you would like to request any accommodations from application through to interview, please email: applicantaccommodations@onepeloton.com

Please be aware that fictitious job openings, consulting engagements, solicitations, or employment offers may be circulated on the Internet in an attempt to obtain privileged information, or to induce you to pay a fee for services related to recruitment or training. Peloton does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted here on our careers page and all communications from the Peloton recruiting team and/or hiring managers will be from an @onepeloton.com email address.

If you have any doubts about the authenticity of an email, letter or telephone communication purportedly from, for, or on behalf of Peloton, please email applicantaccommodations@onepeloton.com before taking any further action in relation to the correspondence.

Peloton does not accept unsolicited agency resumes. Agencies should not forward resumes to our jobs alias, Peloton employees or any other organization location. Peloton is not responsible for any agency fees related to unsolicited resumes.

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