About the Role

We’re looking for a strategic and data-driven Manager, Experimentation to lead and scale our A/B testing practice across brands, driving more rigorous, insight-led decision making. This role will own the experimentation roadmap, designing high-impact tests and ensuring a cohesive testing strategy where learnings build over time. You’ll partner closely with analytics, product, editorial, marketing, and engineering teams to define hypotheses, structure experiments with statistical rigor, and ensure tests are executed and interpreted correctly. By maintaining a centralized view of all experimentation and a robust learning library, you’ll help the organization avoid conflicting tests, accelerate insight generation, and translate results into clear, actionable recommendations that drive growth and performance.

Key Responsibilities

• Define and prioritize a portfolio of high-impact tests aligned to business goals across product, editorial, marketing, and growth
• Partner with cross-functional teams to translate business questions into clear, testable hypotheses
• Design experiments end-to-end, including success metrics, test structure, segmentation, and measurement approach
• Create a structured repository of experiment results, insights, and recommendations
• Synthesize findings across tests to identify broader patterns and opportunities
• Establish best practices for experiment design, execution, and analysis
• Collaborate with analytics, product, editorial, marketing, and engineering teams to embed experimentation into key workflows