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Dream Sports is hiring a Manager - Performance Marketing

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Mumbai
Posted 2 years ago
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Job Description

As a Performance Marketing Specialist, you will play a pivotal role in driving the success of our marketing initiatives. Your responsibilities will encompass the entire spectrum of performance marketing, from meticulous planning to seamless execution

Your Role:
  • Own end-to-end performance marketing, from strategic planning to hands-on execution.
  • Measure and report on campaign performance, providing insights for continuous improvement against Key Result expectations.
  • Conduct market and competitive research to identify opportunities and enhance campaign effectiveness.
  • Foster a culture of experimentation, Plan, execute, measure, and optimize campaigns based on data-driven insights.
  • Demonstrate strong analytical abilities to optimize both marketing campaigns and overall product user experience.
  • Develop and manage long-term marketing budget projections, ensuring effective resource allocation for strategic growth.

    • Must Haves:
  • Minimum 5 years of experience in Performance Marketing.
  • Hands-on experience with Meta marketing and AdWords for D2C commerce. 
  • Hands-on experience with analytics tools such as Google Analytics, Clevertap, and Looker. Ability to extract meaningful insights from data to inform marketing strategies and campaign optimizations.
  • Proven experience in designing and executing A/B experiments to test and refine marketing strategies.

    • Skills & Technologies

    Performance MarketingStrategic PlanningCampaign OptimizationMarket ResearchCompetitive AnalysisMeta MarketingGoogle AdWordsGoogle AnalyticsClevertapLooker
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