Genius Sports is hiring a
Programmatic Senior Business Development Manager - Brands and Agencies

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Read by 51 job seekers.

London, England, United Kingdom



A bit about us

Do you want to join one of the world’s fastest growing sports technology companies? 

Genius Sports is at the epicentre of the global network connecting sports, brands and fans through official live data. Our mission is simple. We champion a more sustainable sports data  that benefits all parties.

We’re looking for enthusiastic and ambitious people to join our talented team.

If you see yourself becoming part of a global family building the future of sports entertainment together, then come and grow with us. 

We put trust in our people to deliver the difference for our clients around the world. It’s why many of the world’s largest leagues & federations such as the NFL, English Premier League, FIBA and NCAA choose to work with Genius Sports.

The Media Team: Genius Sports are the leading sports-focused Demand Side Platform (DSP) that specializes in connecting advertisers with premium inventory and audiences across sports. We are looking to further accelerate our sales efforts with brands and agencies who want a new way to reach and monetize sports fans through our platform.

The Role: As a Senior Business Development Manager, you will be responsible for selling our programmatic self-serve and/or managed services, as well as our DCO technology, to brands directly and their agencies across EMEA. To be successful, you must have existing relationships with senior stakeholders at agencies and brands, as you will play a crucial role in identifying and closing new business opportunities within the Sports Marketing Ecosystem.

Key Responsibilities:

  • Identify and cultivate new revenue streams by engaging directly with Brands and their agencies across Genius’s comprehensive portfolio of media services, tailored to target various channels and strategies. Demonstrate expertise in our solution set, including market differentiators and platform capabilities.
  • Foster robust, trust-driven relationships with clients, serving as a strategic advisor and comprehensively understanding their business objectives. Deliver bespoke advertising solutions that are aligned with client goals and drive tangible results.
  • Collaborate closely with the Genius Sports Customer Success team to capitalize on all upselling opportunities within your personally cultivated client portfolio.
  • Stay informed of industry trends, competitive developments, and emerging technologies in sports advertising to inform strategic decision-making and sustain our competitive advantage.
  • Work collaboratively with cross-functional teams at Genius Sports, including product, marketing, and operations, to optimize revenue streams, refine product offerings, and introduce innovative solutions that address the evolving needs of advertisers.
  • Effectively manage your pipeline of opportunities within Salesforce and provide regular progress reports to the leadership team.
  • Attend industry conferences to actively pursue new business opportunities and establish relationships with potential partners.


  • 8+ years of experience in advertising sales, with a track record of driving revenue growth within the digital advertising industry.
  • Proven success in selling Programmatic Ad tech solutions to Brands and Agencies.
  • Exceptional communication, negotiation, and presentation skills, with the ability to articulate complex concepts and build rapport with clients at all levels.
  • Strategic thinker with a demonstrated ability to develop and execute sales strategies, identify market opportunities, and drive business growth.
  • Proficiency in sales CRM systems, ad tech platforms, and analytics tools.
  • Entrepreneurial spirit, with a passion for innovation, continuous learning, and driving change in the advertising industry.
  • Bachelor's degree in Business, Marketing, Advertising, or related field (preferred but not essential

Genius Sports is proud to be an equal opportunities employer. We recognize and celebrate the benefits that a diverse and inclusive workforce bring to our business, our customers and our staff. We welcome and will consider all applications regardless of age, different abilities or disability, gender re-assignment, marriage, pregnancy, maternity, race or nationality, religion or belief, sex and sexual orientation (and any other applicable status). Please let us know when you apply if you need any assistance during the recruiting process due to a disability.

Estimated Salary range:

Our salary intelligence, powered by our AI algorithms, has calculated an estimated range for this position between $70,000 - $90,000 . Please note that the actual salary for this position may vary, as it is dependent on various factors including but not limited to experience, location, and market dynamics.

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