Brooklyn Sports & Entertainment (BSE) creates bold, authentic, and unforgettable experiences that redefine sports, entertainment, and hospitality, The Brooklyn Way. As the parent company of marquee properties including the Brooklyn Nets, NY Liberty and Barclays Center, BSE operates at the intersection of live entertainment, premium hospitality, and community engagement.   

As it expands its existing portfolio, BSE now includes a media portfolio including Type.Set.Brooklyn and BK Mag, as well as Brooklyn Wine Club, and a hospitality business developing several location-based entertainment properties.   

Whether on the court, on stage, or in the workplace, BSE is driven by a pursuit of excellence—constantly evolving, innovating, and pushing boundaries to elevate its business and expand its fan base. The company is deeply committed to fostering a culture of belonging and inclusion, both internally and across its communities, ensuring that every interaction reflects its values of growth mindset, integrity, accountability and care.  

We are guided by our core values: 

• Integrity: Be intellectually honest at all times. Demonstrate the highest professional and ethical standards.
• Care: Care for everything and everyone around us. Practice empathy, respect, and inclusion to promote an environment of excellence and success.
• Growth Mindset: Develop ourselves and those around us. Experiment, learn, and improve from everything we do.
• Accountability: Deliver on our word, take responsibility for our actions, and work in the interest of our team.

SUMMARY

The Senior Director, Communications will serve as a strategic communications professional responsible for developing, driving, and executing the communications strategy across BSE’s sports, entertainment, and corporate platforms. This role will primarily focus on driving external communications efforts across BSE’s Entertainment portfolio, inclusive of Barclays Center, Brooklyn Hospitality Group, BKMag, Type.Set.Brooklyn, and additional new ventures as BSE continues to expand its cultural footprint. This role will also support communications for BSE’s Sports portfolio including the Brooklyn Nets, New York Liberty and Long Island Nets. 

The Senior Director reports to the Vice President, Communications. The Senior Director will oversee both the Manager, Entertainment Communications and Manager, Sports Communications, providing strategic guidance for Brooklyn Nets and New York Liberty corporate communications.

What You Will Do

• Develop and lead BSE’s external communications strategy for its entertainment, hospitality, and media businesses, including Barclays Center, Brooklyn Hospitality Group, BKMag, Type.Set.Brooklyn, and new ventures.
• Support corporate communications for the Brooklyn Nets and New York Liberty.
• Develop and lead BSE’s external communications strategy for its technology storytelling.
• Serve as a senior advisor to the Vice President of Communications and key BSE executives, providing strategic counsel on messaging, media positioning, and communications planning.
• Lead thought leadership efforts for senior executives, securing speaking opportunities, media placements, and industry visibility for the Chief Marketing Officer, Chief Technology Officer, Chief Entertainment Officer, Chief Products and Experiences Officer, and others.
• Support communications strategy for new ventures, helping launch and position emerging properties within BSE’s expanding portfolio.
• Proactively pitch and secure coverage across entertainment, culture, lifestyle, technology and business outlets, generating consistent visibility for BSE brands, initiatives, and executives.
• Draft and edit press releases, statements, media advisories, and brand messaging, ensuring clarity, consistency, and a strong voice across all BSE platforms.
• Manage onsite media operations for Barclays Center events including concerts, college basketball, boxing, family entertainment, cultural programming, and hospitality-driven activations.
• Assist in maintaining the department’s storylines, fact sheets, media outreach tracking documents, and media distribution lists.
• Manage and mentor a multi-vertical communications team, including the Manager, Entertainment Communications and Manager, Sports Communications.

WHAT YOU WILL BRING

• A minimum of 10 years’ experience in a strategic communications role with a track record of delivering measurable results through both internal and external communications.
• Experience at a Public Relations firm/agency or within entertainment, music, and sports industry preferred.
• Bachelor’s degree is required; Bachelor of Arts degree preferred.
• Knowledge of key players in the sports, entertainment and hospitality industries, and how industry news directly or indirectly affects the business.
• Experience pitching stories of all types to a wide selection of media outlets and working with reporters/editors/producers.
• Extensive media contacts and knowledge of both New York and national media with the ability to identify new media outlets and generate coverage regularly.

Who You Are

• Highly creative, culturally-fluent Communications professional with a strong eye for entertainment, culture, hospitality, technology and media trends—and an ability to translate them into compelling story angles.
• Strategic thinker who understands how entertainment and culture intersect with brand building, audience engagement, and business priorities.
• Expert in identifying impactful communications opportunities, distilling complex topics into simple messages, writing clear content, and coaching leaders in a values-centered way.
• Collaborative and self-directed strategist capable of influencing a range of stakeholders with diplomacy, flexibility and focus.
• Well-rounded and enthusiastic creative professional, ready to pursue big ideas through exceptional writing, editing, and interpersonal skills.
• Exceptional organizational and project management skills; executing with speed, high level of accuracy and efficiency, attention to detail, and follow-through.

Compensation

$125,000 - $170,000 base salary

Full-time employees are eligible for a robust slate of total rewards, including:

• Bonus eligibility
• Medical, dental, and vision coverage; HSA and FSA eligibility
• 401k Employer Match at 4%
• Competitive PTO policy & Company Holidays
• Parental leave policy eligible after 6 months of service
• Access to events at Barclays Center, subject to ticket availability
• Free lunch onsite Monday - Thursday; onsite barista bar
• And more!

WORK ENVIRONMENT

Works primarily in an office environment but will be expected to attend games and other events on evenings, weekends and holidays

Travel Requirements: May be required to travel on rare occasions (<5% travel); trips may require air travel and/or overnight stay for one or more nights.

We are an Equal Employment Opportunity (“EEO”) Employer. It has been and will continue to be a fundamental policy of the Company not to discriminate on the basis of race, color, creed, religion/creed, gender, gender identity, transgender status, pregnancy and lactation accommodations, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage, immigration, or citizenship status, veteran or military status, disability, genetic information, height and weight, arrest or conviction record, caregiver status, credit history, unemployment status, sexual and reproductive health decisions, salary history, status as a victim of domestic violence, stalking, and sex offenses, or any other characteristic prohibited by federal, state or local laws.