Senior Manager, People (HR) Communications at Peloton

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ABOUT THE ROLE

As a key member of the Strategic Planning and Operations team, the Senior Manager, People (HR) Communications will develop and deliver the internal communications strategy from the People (HR) team in order to inform, engage and inspire Peloton employees. In this role, you will act as an individual contributor working to ensure that the People team’s vision is effectively communicated and reinforced across multiple channels, meeting each team member where they are. You will have a unique opportunity to strengthen the employee experience and connection to Peloton’s mission and values.

A successful candidate will possess a unique blend of internal communications expertise, marketing experience, human resources knowledge and project management skills. They will ensure the People team’s messages are clear, tied back to Peloton’s mission and goals. Reporting to the Director, People Program Management Office, this individual contributor will own the development and delivering of the communication and go to market strategy for the People team during a transformational time. This role will work closely with the Director, Internal Communications, who leads company-wide communications on core business topics, to ensure consistency in voice and message. This role will work cross functionally with leaders and team members at all levels to drive impactful communications on People team topics.

YOUR DAILY IMPACT AT PELOTON:

Lead People team Communications Strategy:

Develop and implement comprehensive internal communications strategies aligned with the People department's overall vision and goals, in support of the company’s business strategy.
Reinforce values and key messages to enhance employee engagement and understanding.

Copywriting and Messaging:

Demonstrate excellent copywriting skills in crafting compelling messages for various internal communication channels, including emails, newsletters, in-person and virtual events and messaging tools.
Ensure consistent and aligned messaging that reflects Peloton’s brand and tone of voice.
Able to translate complex Human Resources terminology into accessible language for the average employee.

Project Management:

Lead end-to-end project management for internal People team communications and engagement initiatives.
Collaborate with cross-functional teams to drive projects from ideation to execution, ensuring timely delivery and high-quality outcomes.

Stakeholder Engagement:

Build and maintain positive working relationships with key stakeholders, including team members at all levels.
Act as a liaison between the People team and other departments to ensure cohesive and coordinated communication efforts.

Communication Platform & Channel Management & Administration:

Oversee the administration and maintenance of communication platforms for internal People team comms.
Devise channel (i.e., social, digital), audience, and engagement segmentation strategies to target specific diverse audiences.

Marketing Campaign Experience:

Leverage marketing campaign principles to enhance the impact and reach of internal communications.
Integrate creative marketing strategies to drive engagement and participation in People department initiatives.

Performance Measurement and Reporting:

Establish metrics and key performance indicators to measure the impact of internal communications activities and channels
Regularly evaluate measurements to continuously improve communication effectiveness.
Synthesize measurements into easy to understand reporting with recommendations for how to improve performance through time.

YOU BRING TO PELOTON:

6+ years of experience
Minimum of 5 years of experience in internal communications, with a focus on human resources.
Exceptional copywriting skills with a demonstrated ability to craft clear, concise, and engaging communications.
Experience in applying marketing principles to internal communications strategies.
Familiarity with creative marketing techniques to enhance employee engagement.
Proven track record of successful project management from conception to completion.
Strong interpersonal skills with the ability to build and nurture positive relationships at all levels of the organization.
High level of attention to detail, ensuring accuracy and professionalism in all communications.
Ability to think strategically and align communications with broader HR and organizational goals.
Proficiency in communication tools and platforms, including ideally GSuite, Slack and other intranet, email systems, intranet, and messaging tools.
Experience in utilizing analytics to measure the effectiveness of communication strategies and adjust approaches accordingly.
Collaborative mindset with the ability to work effectively in cross-functional teams.

#LI-ES2

#LI-Hybrid

The base salary range represents the low and high end of the anticipated salary range for this position based at our New York City headquarters. The actual base salary offered for this position will depend on numerous factors including individual performance, business objectives, and if the location for the job changes. Our base salary is just one component of Peloton’s competitive total rewards strategy that also includes annual equity awards and an Employee Stock Purchase Plan as well as other region-specific health and welfare benefits.

As an organization, one of our top priorities is to maintain the health and wellbeing for our employees and their family. To achieve this goal, we offer robust and comprehensive benefits including:

- Medical, dental and vision insurance

- Generous paid time off policy

- Short-term and long-term disability

- Access to mental health services

- 401k, tuition reimbursement and student loan paydown plans

- Employee Stock Purchase Plan

- Fertility and adoption support and up to 18 weeks of paid parental leave

- Child care and family care discounts

- Free access to Peloton Digital App and apparel and product discounts

- Commuter benefits and Citi Bike Discount

- Pet insurance and so much more!

Base Salary Range

$167,500—$217,600 USD

ABOUT PELOTON:

Peloton provides Members with expert instruction, world-class content and the fitness industry's leading music library to create impactful and entertaining workout experiences for anyone, anywhere and at any stage in their fitness journey. At home, outdoors, traveling, or at the gym, Peloton offers an immersive and personalized experience [with or without equipment]. Access Peloton content via the Peloton Bike, Bike+, Tread, Guide, Row or the Peloton App, now with multiple membership tiers. Founded in 2012 and headquartered in New York City, Peloton has a highly engaged community of nearly 7 million Members across the US, UK, Canada, Germany, and Australia.

Peloton is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. Equal employment opportunity has been, and will continue to be, a fundamental principle at Peloton, where all team members, applicants, and other covered persons are considered on the basis of their personal capabilities and qualifications without discrimination because of race, color, religion, sex, age, national origin, disability, pregnancy, genetic information, military or veteran status, sexual orientation, gender identity or expression, marital and civil partnership/union status, alienage or citizenship status, creed, genetic predisposition or carrier status, unemployment status, familial status, domestic violence, sexual violence or stalking victim status, caregiver status, or any other protected characteristic as established by applicable law. This policy of equal employment opportunity applies to all practices and procedures relating to recruitment and hiring, compensation, benefits, termination, and all other terms and conditions of employment. If you would like to request any accommodations from application through to interview, please email: applicantaccommodations@onepeloton.com

Please be aware that fictitious job openings, consulting engagements, solicitations, or employment offers may be circulated on the Internet in an attempt to obtain privileged information, or to induce you to pay a fee for services related to recruitment or training. Peloton does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted here on our careers page and all communications from the Peloton recruiting team and/or hiring managers will be from an @onepeloton.com email address.

If you have any doubts about the authenticity of an email, letter or telephone communication purportedly from, for, or on behalf of Peloton, please email applicantaccommodations@onepeloton.com before taking any further action in relation to the correspondence.

Peloton does not accept unsolicited agency resumes. Agencies should not forward resumes to our jobs alias, Peloton employees or any other organization location. Peloton is not responsible for any agency fees related to unsolicited resumes.

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