Senior Manager, Global Media Partnerships

Los Angeles, CA or San Mateo, CA (Hybrid)

The Senior Manager, Global Media Partnerships will play a key role in driving PlayStation’s global media strategy by managing all aspects of media partnerships. This includes negotiating and renewing partner agreements while evolving deal structures toward innovative business models; managing and deepening partner relationships; identifying and championing new opportunities through financial modeling and strategic analysis; supporting cross-company initiatives across Sony business units; and leading key internal media initiatives such as transmedia opportunities, special promotions, FAST channels, and service or hardware bundles.

This role works closely with teams across Legal, Sales, Marketing, R&D, Project Management, PR, Developer Support, Finance, and Product Planning to define and execute partner strategies that drive revenue growth and enhance the PlayStation ecosystem globally.

Responsibilities:

• Identify and execute global opportunities to drive engagement and revenue growth on PlayStation for media services and apps, including: (1) deal renewals, partnerships and new business models, (2) coming up with compelling partner offers and bundles that we can market exclusively to PlayStation users, and (3) helping drive Sony’s advertising and content strategy
• Work closely and collaboratively with internal marketing teams, research, product marketing, project management, engineering, product planning and legal to coordinate and execute premium app partners’ programs/opportunities
• Evaluate potential media service partners to enhance overall consumer value proposition and user experience on PlayStation
• Manage relationships with media and technology partners pre and post-closing of deals
• Craft business terms and take leadership role in deal negotiations
• Define business models for new product opportunities and develop business case and implementation plans
• Develop robust financial models for deal analysis to determine structure, support proposals, and influence negotiations for launching new services
• Identify and research emerging market trends, develop strategic frameworks and create supporting analyses to prioritize company resources
• Present business proposals and updates to stakeholders up to the Executive level
• Develop and report on KPI’s relative to the Business Development activities
• Schedule and drive quarterly reviews with premium app partners for various revenue generating and marketing engagements
• Identify and develop partner roadmap, opportunities from concept/ideation into robust business cases to deliver industry leading curated app content for PlayStation gamers
• Research and analyze industry/market trends, new business opportunities using various research sources and forecast methodologies.

Qualifications:

• BA / Graduate degree a plus (MBA or JD)
• 8+ years of experience overall
• Superior relationship skills, including the ability to work with international teams
• Experience in digital media, Internet, technology or gaming industries preferred
• Knowledge of digital entertainment services, including distribution and revenue models, platforms and types of content
• Excellent quantitative and analytical skills, including data analysis and financial modeling
• Prior experience within digital media, technology, gaming, consulting or investment banking is a plus
• Outstanding written and verbal communication skills, including the ability to author and deliver presentations
• Strong computer skills, including expertise in Microsoft Word, Excel and PowerPoint

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