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FloSports is a global sports media company transforming how fans watch and engage with live sports. Through exclusive partnerships and dedicated platforms, FloSports serves die-hard communities in more than 25 sports—many of which are overlooked by traditional media. With over 50,000 live events streamed annually and a growing library of original programming, FloSports is reshaping the sports media landscape for passionate fans worldwide.
We’re a team of builders, storytellers, and sports fanatics working to spotlight the moments and athletes that matter most—and we're just getting started.
THE ROLE:
FloSports is seeking a Vice President of Business Development – Content Acquisition to lead the identification, evaluation, and execution of new sport verticals to drive platform expansion. This leadership role will focus on mapping the competitive landscape, assessing opportunities, and building internal consensus on priority sports verticals before executing media rights acquisitions or potential company acquisitions to establish FloSports within new categories.
The ideal candidate will bring a strong background in sports media rights, strategic business development, and corporate acquisitions, with a proven ability to identify emerging sports markets and secure high-impact partnerships.
RESPONSIBILITIES:
Identify and analyze new sport verticals with high-growth potential for FloSports.
Conduct competitive landscape analysis, assessing market demand, fan engagement potential, and revenue opportunities across different sports.
Develop a near- and long-term roadmap for each potential new sport vertical, outlining media rights accessibility, market entry strategies, and monetization potential.
Build internal consensus on priority sports by presenting data-driven business cases to executive leadership.
Explore and execute potential company acquisitions to accelerate market entry into priority sports verticals.
Structure strategic partnerships with rights holders that align with FloSports’ growth objectives and business model.
Collaborate with legal and finance teams to ensure deals are financially sound, scalable, and aligned with FloSports’ long-term vision.
Develop and maintain strong relationships with key stakeholders across the sports industry, including media rights holders, event promoters, and governing bodies.
Represent FloSports at industry conferences, networking events, and strategic meetings to source new opportunities.
Work cross-functionally with internal teams, including content, marketing, product, and operations, to ensure seamless execution of newly acquired sports verticals.
Design and execute business models for new verticals, incorporating subscription, sponsorship, and advertising revenue streams.
Utilize data and analytics to assess performance and optimize rights acquisition strategies.
Monitor contract compliance and performance metrics to ensure maximum value extraction from acquired media rights.
KNOWLEDGE, SKILLS AND ABILITIES:
10+ years of experience in sports media, business development, content acquisition, or corporate development.
Proven track record of identifying, evaluating, and securing media rights deals and/or M&A transactions in the sports industry.
Deep understanding of sports media rights valuation, distribution models (OTT, linear, digital), and industry trends.
Strong network within the sports ecosystem, particularly with leagues, federations, event organizers, and rights holders.
Ability to balance data-led decision-making with creative deal structuring.
Exceptional negotiation, communication, and leadership skills.
Strong financial acumen with experience managing budgets, forecasting ROI, and structuring revenue models.
Passion for sports and an understanding of fan engagement dynamics across niche and emerging sports markets.
OUR COMMITMENT TO DIVERSITY:
FloSports exists to elevate the communities, athletes, and sports that have too often been overlooked. That mission starts with our own team. We believe that a diverse, inclusive workplace—one where different perspectives are sought out, heard, and valued—is essential to building a company that can truly serve the full spectrum of sports fans.
We are committed to creating a fair and equitable environment where people from all backgrounds can thrive. To help mitigate bias and expand opportunity, FloSports uses a blind recruiting process that supports more objective, inclusive hiring decisions. We’re intentional in our practices because we believe the best ideas and innovations come from teams that reflect the diversity of the world around us.
OUR BENEFITS:
Recognized three years in a row as a Top Workplace by the Austin-American Statesman
Flexibility at work - you can take control of your profession and personal schedule
All-hands events hosted annually in beautiful Austin, Texas
Annual equity awards for all top performers
Competitive and comprehensive medical, dental and vision plans
Peace of mind through company-paid short-term disability, long-term disability and life insurance
Generous 401(K) company match vested immediately
Progressive parental leave policies
Flexible paid time off
Hack-a-thons and a full calendar of team-building and social events
Company donation to youth teams and leagues that our employees coach
Stocked snack bar, catered lunch and breakfast tacos every week
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Explore open roles →Estimated Salary Range
Our AI-powered salary intelligence estimates this position's salary to be between $125,000 - $175,000. The actual salary may vary based on factors such as experience, location, and market trends.
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