The Vice President, Digital Media Sales will build and lead a revenue team to deliver on the brand integration opportunities within the EA College Football The Vice President, Gaming Partnerships will build and lead a team dedicated to capturing revenue within the EA Sports College Football digital ecosystem. In this role, you will grow advertising, in game branding opportunities, and partnership revenue within the EA Sports College Football game by shaping go-to-market strategy, owning key client relationships, and translating brand goals into scalable in-game activations.

The ideal candidate brings deep expertise in digital media sales, strong client relationships, and a proven ability to lead consultative sales efforts in a fast-paced, evolving digital landscape. Essential Duties & Responsibilities: Revenue Optimization Build and mentor a team to sell and deliver assets in the EA College Football Game Own and manage the sales pipeline and execute contracts based on established rate cards, ensuring all brand integrations meet both revenue targets and institutional standards Consistently deliver against revenue goals High-Stakes Relationship Management Build long-term, high-value relationships with enterprise level advertisers, agencies and strategic partners Proactively manages account renewals and upsells by delivering exceptional service and demonstrable campaign results. Beyond the Field Innovation Identify and develop creative in-game branding opportunities within the EA College Sports video game ecosystem In coordination with EA Sports, innovate and expand inventory opportunities within the game Leverage market insights and analytics to build customized proposals that solve client challenges and drive ROI Strategic Partnership and Retention Lead the efforts necessary to ensure effective delivery and execution of the implementation of all assets through effective communication with all stakeholders Stay at the forefront of digital trends, ad technologies, and measurement tools to position the company as a market leader Other duties as assigned

Bachelor’s degree in Marketing, Business, Communications, or a related field; or equivalent work experience Minimum 10 years of progressive experience in digital media, gaming, or advertising sales, with a proven record of building teams and exceeding revenue targets. Must demonstrate experience building and maintaining relationships with key decision-makers at brands and media agencies.

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave

**🎁 Benefits & Perks

benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions. Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans.

The company strives each day to deliver the mission statement and embody the

🎯 core values that make Learfield an exciting place to work.

🎯 Our Mission Powering the connection of fans to the brands and experiences they love. Our Core Values Build Trust | Be Fans of One Another | Power Tomorrow | Create & Connect Communities | Have Fun