About the Job
Join us in reshaping the future of golf! With a team of over 85 passionate people, we're dedicated to our mission in revolutionizing the golf industry one swing at a time. Our international Marketing team, based in Munich, is seeking a motivated (Senior) Performance Marketing Manager (m/f/x) to step in during a parental leave period for a limited term of 16 months. Step into this role and leave your mark on our mission to revolutionize the golf industry. Ready to embrace your Vice?
Your Fairway
- Performance Monitoring & Reporting: Continuously track campaign success using dashboards and data analysis, identifying key insights to drive performance improvements.
- Campaign Optimization & Insights: Analyze campaign performance to uncover new opportunities and inefficiencies, sharing insights across departments and conducting research for future initiatives.
- Budget Allocation: Strategically distribute budgets across channels to maximize efficiency based on performance data.
- Partner & Campaign Management: Oversee day-to-day operations of performance marketing campaigns, including planning, execution, and optimization to achieve business objectives.
- Strategic Planning: Collaborate with the marketing team and other departments to develop and align campaign strategies.
- Creative Development: Work closely with design and influencer marketing teams to source and brief creative assets for paid media campaigns.
- Testing & Experimentation: Develop structured testing plans for new opportunities, setting clear, measurable goals for evaluation.
- New Marketing Opportunities: Research, evaluate, and prioritize potential marketing channels and strategies.
Your Scorecard
- Proven professional experience in paid digital marketing.
- In-depth knowledge of key performance marketing tools including Meta Ads Manager, Google Ads, and Google Analytics.
- Minimum one year experience managing customer acquisition campaigns on a major platform such as Google or Meta.
- Experience managing campaigns on TikTok and X preferred.
- Curiosity and willingness to try new things and never settle for the status quo.
- Expert in Microsoft Office, Google Drive, and basic knowledge of relevant performance marketing tools.
- An analytical mindset – you understand that testing every assumption is vital to success, but measuring correctly and interpreting the results is just as important.
- Excellent communication skills in English. German is a plus.
Our Clubhouse
- We embrace diversity and innovation – our motley team comes from all backgrounds and perspectives, united by fresh and bold ideas.
- Taking ownership from day one – our ambitious vision relies on every individual stepping up to bring Vice Golf to the next level.
- Make your work hours fit your life – flexible work arrangements and remote work options cater to your work-life balance.
- Grow with us – we place great emphasis on your personal development, where you benefit from not only regular performance feedback but also an annual training budget.
- Escape the routine – within the EU, you’re free to choose your workspace for two weeks a year.
- Stay active – we’re invested in your well-being, subsidizing EGYM Wellpass so you can train for only 30 € a month.
- Enjoy! – get a delicious lunch with Wolt every week for free, our way of helping you save while savoring.
- Secure your (far) future – while retirement might seem distant to you, we’ve got you covered with options to enroll in our corporate pension plan.
- Work hard play hard – work on your golf skills and refine your swing on the state-of-the-art golf simulator and putting green in our office.
- Enjoy the open bar – have some Afterwork drinks on our rooftop while enjoying the view of the Alps.
