Marketing Manager - Partnerships at theScore

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theScore, a wholly-owned subsidiary of PENN Entertainment , empowers millions of sports fans through its digital media and sports betting products. Its media app ‘theScore’ is one of the most popular in North America, delivering fans highly personalized live scores, news, stats, and betting information from their favorite teams, leagues, and players. theScore’s sports betting app ‘theScore Bet Sportsbook & Casino’ delivers an immersive and holistic mobile sports betting and iCasino experience. theScore Bet is currently live in the Company's home province of Ontario. theScore also creates and distributes innovative digital content through its web, social and esports platforms.

Are you ready to develop strong partnerships with brands, big and small? Are you passionate about sports, and sports marketing, and have an interest in sports betting? Have you been keeping a close eye on a rapidly growing industry that has unique regulatory challenges? Do you have 3+ years of experience in Partnership Activations, and at least 1 year of experience in people management? If you've said yes to all of this, then read on and apply now.

About the Work

Ideate, evolve and execute exciting and innovative programs that set theScore Bet & ESPN Bet apart from the competition in the marketplace and build brand equity
Brainstorming and conceptualization of immersive activations that tie strongly to performance metrics
Support the development of the activation strategy and evaluate new partnership/activation opportunities
Lead the planning and execution of all assigned partners' contractual elements, including traditional media assets, in-market promotions, in-venue activation, hospitality, and experiential
Manage the activation roadmap ensuring that it has alignment from internal stakeholders, is on time and on budget
Analyze data to monitor initiative results and uncover areas for improvement to further drive positive ROI
Foster strong relationships with our multiple partners, agencies, vendors and cross-functional teams
Ensure responsible gaming principles and regulatory compliance are engrained throughout all programs and activation opportunities
Lead and manage team of specialists
Other duties as required

About You

3-5 years working in an experiential creative, marketing, or partnerships. Leadership experience is strongly preferred.
Significant experience creating and managing event plans, budgets, timelines, and on-site execution for small and large events, both owned and 3rd party is highly preferred
Intellectual curiosity, paired with an affinity and aptitude for creative problem-solving
Excellent interpersonal skills: a team player who is able to act as both a leader and an individual contributor as required
Experience or passion for sports and sports betting valued
People management experience
Understanding of the competitive marketing landscape in sports betting, ability to assess where initiatives work, where they don’t, and where they can be improved

What We Offer

Competitive compensation package.
Comprehensive Benefits package.
Fun, relaxed work environment.
Education and conference reimbursements.

theScore is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability or age.

Estimated Salary range:

Our salary intelligence, powered by our AI algorithms, has calculated an estimated range for this position between $75,000 - $90,000 . Please note that the actual salary for this position may vary, as it is dependent on various factors including but not limited to experience, location, and market dynamics.

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